Wednesday, August 31, 2011

Celebration Golf Management to Honor Course Marshall with Golf Course Monument

ORLANDO, Fla. – Ed Kelly loved gold. When he wasn’t playing, he volunteered his time as an ambassador — a course marshal who helped players and visitors at Celebration Golf Club.

When he recently passed away, Celebration Golf Club staff and managers decided to erect a special memorial.

“We’re going to build a special monument with a plaque,” said Celebration Golf Manager Tano Maletin.

Gene Garrote, president of Celebration Golf Management, which owns and operates Celebration Golf Club, said Kelly was well known by almost everyone who played the course.

“He was one of those characters whose charm, charisma and presence made everyone like him,” Garrote said.

Stirling Sotheby’s International Realty's Commercial Division Negotiates sale of REO Strip Center in Clermont for $979,000 to Chinese Consortium

ORLANDO, Fla. – The Commercial Group at Stirling Sotheby’s International Realty recently negotiated the $979,000 sale of the Lakeridge Commons retail strip center on U.S. 27 north of Clermont to a Chinese Consortium.

Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said International Commercial Investment Specialist Anthony Bordonaro negotiated the sale representing the buyer, Shiang Suk Chiang.

Lakeridge Commons includes 18 acres with two retail buildings that total 27,000 square feet of space and approvals to build four additional retail buildings that total 45,000 square feet.

Bordonaro said the buyer’s earlier offer of $3 million for the property was rejected by the developers. When the developers later defaulted on their development loan, the property was taken over by American First Bank, which was subsequently taken over by the FDIC and merged with TD Bank N.A.

TD Bank N.A. entered the property for auction, but the sale Bordonaro negotiated preempted the auction offering.

Lakeridge Commons is the second major real estate transaction Stirling Sotheby’s International Realty has negotiated in the last 30 days with Chinese buyers. Earlier this summer, Stirling Sotheby’s negotiated the sale of the $3.3 million Joey Fantone estate on the Butler Chain of Lakes near Windermere to a Chinese family.


Beazer Homes has Five Move-In-Ready Homes Priced Under $140,000 at Moss Park in Southeast Orlando

ORLANDO, Fla. --- Beazer Homes has five ready-to-move-in homes priced under $140,000 at The Enclave at Moss Park, located on Great Commission Way off Moss Park and Narcoossee Rds. in southeast Orlando.

David Byrnes, president of Beazer Homes in the Orlando region, said the three, four and five bedroom single family homes range in size from 1,300 square feet of living space to 1,850 square feet.

Byrnes said all five will be completed and ready for immediate move-in during September.

All new Beazer homes at The Enclave Moss Park feature eSMART energy-saving engineering with programmable thermostats, cost-saving CFL light bulbs, water-saving Moen low flow shower heads and faucets, MERV 8 air filters, and low VOC paints and carpets.

Ride Green Scooters names Michael Mabry service manager

WINTER PARK, Fla. – Ride Green Scooters, located on West Fairbanks Avenue in Winter Park, recently appointed Michael Mabry service manager.

Ron Schwartz, general manager of Ride Green Scooters, said Mabry has more than 15 years of experience, including six years as parts and service manager for a multi-location motorsports franchise.

“Mike Mabry has won numerous industry awards for his initiative and innovations in parts and service,” Schwartz said. “We are delighted to welcome him to Ride Green Scooters and we think he will play a major role in our continued growth,” Schwartz added.



Lennar Launches “Play Away” Guest House Visitation and Concierge Offer for Prospective Home Buyers at Heritage Hills in Clermont

ORLANDO, Fla. --- Lennar has launched “Play Away,” a luxury guest house visitation and concierge service for prospective home buyers at Heritage Hills, Lennar’s gated active adult community located in Clermont on Heritage Hills Blvd. off Hartwood Marsh Road, east of U.S. 27.

Sara Nakamine, manager of Active Adult Marketing for Lennar in Central Florida, said “Play Away” includes lodging for three days and two nights in a furnished Heritage Hills villa, a free nightly fireworks show, compliments of Disney, dinner and lunch are provided, a community clubhouse and model tour with a Lennar new homes consultant, VIP club and amenity access to meet neighbors and experience the resident lifestyle, discounted round of golf available at a local 18-hole championship course and much more, all for only $59 per night, Nakamine said.

“We’re offering a chance to visit the community, enjoy all our amenities, meet the neighbors and experience the Heritage Hills active adult lifestyle at a fraction of the cost of a local resort hotel,” Nakamine said.

Heritage Hills features an 18,890 square foot community clubhouse with a grand ballroom, swimming pool, fitness center, card and billiards rooms, aerobics studio, bocce ball courts, lighted tennis courts, social director, private vineyards and olive grove, fitness and biking trails, and golf simulator.

Visit www.HeritageHillsLennar.com

NAI Realvest Negotiates Lease Agreements at Three Orlando Industrial Centers

ORLANDO, Fla. – NAI Realvest recently negotiated three lease agreements for industrial space totaling 7,271 square feet at three Orlando centers.

Michael Heidrich, principal at NAI Realvest, brokered a renewal agreement at the Hanging Moss CommerCenter for Bottled Ocean, Inc. who renewed its lease of 2,605 square feet for another 25 months in Suite 130 at 6148 Hanging Moss Rd. COP-Hanging Moss, LLC is the landlord.

At Narcoossee Commerce Park Heidrich negotiated a new three-year lease for 2,475 square feet in Suite 400 at 8243 Narcoossee Park Drive. The new tenant is Eugene A. Moreno d/b/a D.A. Total Car Care, LLC. Mark Harkins of Harkins Realty co-brokered the transaction representing the landlord, Sanford-based BMH1, LLC.

Heidrich brokered a new lease of 2,191 square feet for 25 months at the Goldenrod CommerCenter. Mobile Oval Auto Repair leased Suite 325 at 1476 N. Goldenrod Rd. COP-Goldenrod, LLC of Maitland is the landlord.

About NAI Realvest
NAI Realvest, serving all of Central Florida, is a fully integrated commercial real estate operating company specializing in brokerage, development, investment, leasing and management, consulting and research services in the U.S. and worldwide. NAI Global is an international commercial real estate network with over 350 offices spanning the globe. Since 1978, clients have built businesses on the power of NAI Global’s expanding network. Extensive services include multi-site acquisitions and dispositions, sublease, tenant representation, lease administration and audit, investment services, due diligence and related consulting and advisory services. To learn more, visit www.NAIRealvest.com.


Tuesday, August 30, 2011

ICI Homes’ Valverde Model Home at Plantation Bay Selected as Showcase Home for 2012 Volusia Home Builders Association’s Parade of Homes

DAYTONA BEACH, Fla. --- ICI Homes’ Valverde model home at Plantation Bay has been honored as the “Showcase Home” for the 2012 Volusia Home Builders Association’s Parade of Homes scheduled from March 24 through April 8 next year.

Rosemary Messina, vice president of sales and marketing at ICI Homes, said the Valverde model home offers a one-story design with four bedrooms and two-and-a-half baths in more than 3,000 square feet of living space.

The ValVerde model home takes advantage of an open floor plan and features a grand foyer and gallery, a huge kitchen that’s designed and equipped for entertaining, a spacious great room, and a special master suite with many designer touches, Messina said.

The Showcase Home is a special feature of the annual Parade of Homes.

ICI Homes will build the 2012 Parade of Homes Showcase Home at Woodbridge Estates at Plantation Bay Golf and Country Club in Ormond Beach.

Ranked by Builder magazine as one of the top 100 privately owned homebuilders in the nation, ICI Homes is a 30+ year old firm that builds new homes and resort facilities in the Volusia-Flagler region as well as in Jacksonville, Orlando, Melbourne and Tampa.

For information www.icihomes.com.

NAI Realvest Negotiates Lease Renewal at Oviedo Commerce Center

ORLANDO, Fla. – NAI Realvest recently negotiated a lease renewal agreement for 9,600 square feet of industrial space at 2462 West S.R. 426, in Oviedo.

George Viele, associate at the firm, brokered the transaction representing the Landlord, Oviedo Commerce Center, LLC based in Altamonte Springs.

The tenant is Oviedo-based Damage Control, Inc. who renewed its lease of Suites 1030, 1032 and 1034 in the Oviedo Commerce Center.

About NAI Realvest:
NAI Realvest, serving all of Central Florida, is a fully integrated commercial real estate operating company specializing in brokerage, development, investment, leasing and management, consulting and research services in the U.S. and worldwide. NAI Global is an international commercial real estate network with over 350 offices spanning the globe. Since 1978, clients have built businesses on the power of NAI Global’s expanding network. Extensive services include multi-site acquisitions and dispositions, sublease, tenant representation, lease administration and audit, investment services, due diligence and related consulting and advisory services. To learn more, visit www.NAIRealvest.com.


Tolaris Realty Group Reports 70 Percent Increase in Housing Sales During First Half of 2011, with a Big Uplift

LAKE FOREST, Fla. --- Tolaris Realty Group, which sells luxury homes throughout Central Florida, reports its sales so far in 2011 are up 70 percent over the same period last year.

Rick Bavec, principal and managing director of Tolaris Realty Group, said Tolaris sold over 30 properties from Jan. 1 through July 31.

Bavec said cash sales dominated the market at the start of the year but lately mortgaged sales have taken the lead.

“I’ll take the optimistic view. I see it as a sign of stabilization in Central Florida’s housing market,” Bavec said.

“It means families are coming back in, that’s healthier for neighborhoods and communities, and that drives the housing market,” he said.

Cuhaci & Peterson Architects Participate in Grand Opening of Newly Remodeled Winn-Dixie Supermarket in Apopka

ORLANDO, Fla – Cuhaci & Peterson Architects, LLC, participated in the grand opening of the transformation project at Winn Dixie supermarket on U.S. 441 in Apopka.

The 45,000 square foot Winn Dixie supermarket recently held grand opening ceremonies for the facility that was redesigned by the Baldwin Park architectural firm, Lonnie Peterson, chairman said.

Only Two Penthouse Units Remain for Lease at Emerson Plaza Tower II in Altamonte Springs

ALTAMONTE SPRINGS, Fla. --- Only two penthouse units remain for lease at Emerson Plaza Tower II, the 12 story luxury condominium tower Emerson International developed and opened early last year at 383 Emerson Plaza, Altamonte Springs overlooking Crane’s Roost Lake in Altamonte Springs.

Eric Emerson, vice president and general manager of Emerson International, said the two 3,400 square foot luxury condominium units lease for $4,000 per month.

Three of the penthouse units in Emerson Tower I have also been leased and the tower is completely leased out, Emerson said.

The gated community offers a secure parking garage, elevators with controlled access, a recreation center, and a fitness center with heated pool and spa. All residences are equipped with granite counters and G.E. stainless steel appliances.

About Emerson International
Emerson International is a wholly owned subsidiary of The Emerson Group, the global corporation that is one of the largest privately-owned property development companies in the U. K.

Palm Beach County Engineering Firm to Receive Free Technical Assistance from State’s GrowFL Economic Gardening Program

RIVIERA BEACH, Fla. – RADISE International – a 14-year-old, full-service Geotechnical engineering and Software Development firm – recently was selected to participate in the state-funded GrowFL program, part of the Florida Economic Gardening Institute.

Founded in 1997 by President Kumar A. Allady and Vice President Vishalaxmi Allady, RADISE is on active status with the state’s board of professional engineers to operate a geotechnical professional engineering, construction inspection, and materials testing and threshold inspection business. RADISE also provides custom software development and GIS Consulting services to clients utilizing onsite and offsite personnel as best meets the client’s needs.

“With help from GrowFL we have access to services that include help with publications, potential client listings, and networking with industry peers,” Kumar Allady said.

Created in 2009 by the Florida Legislature, the GrowFL program is based at the University of Central Florida in Orlando. When selecting businesses to participate, members of the Florida Economic Gardening Institute looks for companies that have growth potential, according to Dr. Tom O’Neal, executive director of the Florida Economic Gardening Institute.

“RADISE is ideal for the program as it is a well-respected, professional company that has the potential for growth,” said Dr. O’Neal, who also is associate vice president for the University of Central Florida’s Office of Research and Commercialization.

Allady said the company currently has 22 employees, but is expected to expand throughout the state with GrowFL’s assistance in the form of market research and technology, strategy analysis, CEO roundtables and forums, database research and website optimization.

“We focus on solving challenges and we’ve built a reputation as a firm that delivers on time, on budget and on target,” Allady said. “Our affiliation with GrowFL will provide us with more visibility and publicity as we expand our business throughout Florida.”

About RADISE International:
RADISE International LC – one of the leading laboratory facilities in the state – is a full-service professional geotechnical engineering, construction inspection and materials testing firm. RADISE is certified by the CMEC [Construction Materials Engineering Council] and the AMRL [AASHTO Material Reference Laboratory], approved by the Florida Department of Transportation, and validated by the Army Corps of Engineers. For more information about RADISE, visit www.radise.net.

About the Florida Economic Gardening Institute:
The Florida Economic Gardening Institute was created by the 2009 Florida Legislature as the Economic Gardening Technical Assistance Program to stimulate investment in Florida’s economy by providing technical assistance for expanding businesses in the state. Qualified companies must be engaged in the following sectors to receive no-cost technical assistance: Manufacturing; Finance & Insurance Services; Wholesale Trade; Information Industries; Professional, Scientific & Technical Services; Management Services; and, Administrative & Support Services. Additional information is available at www.GrowFL.com.


Mydea Technologies in Orlando Plays Leading Role in 3D Printing Industry

ORLANDO, Fla., --- Mydea Technologies, the eight-year old Orlando company headed by former Disney Imagineer Michael Siemer, is playing a leading role in the Additive Manufacturing industry. Additive Manufacturing, commonly known as 3D printing, is an important new field that seems more science fiction than fact as it generates exciting, new opportunities in industry.

Mydea recently acquired the MakerBot, a sophisticated one-of-a-kind printer designed by RepRap, an open source community project that allowed contributions from many different participating companies and scientists.

The MakerBot, Mydea’s seventh in-house 3D printing machine, is essentially a digital ink jet printer conceptually similar to those on the desktops of many U.S. homes. However, the MakerBot’s “ink” is a melted plastic compound that hardens as it cools. By printing successive layers, the MakerBot gradually creates a 3D prototype.

The MakerBot was recently featured on the Colbert Report, a popular Comedy Central show with host Stephen Colbert. As the show aired, the MakerBot created a three-dimensional model of Colbert’s face.

“The impact on different business segments with additive manufacturing is enormous,” Siemer said. “It’s beginning to significantly impact production for medical, aerospace, arts and jewelry, and several other industries,” he said.

Siemer said MakerBot has some advantaged over other 3D printers.

“The MakerBot is portable, fully customizable, and it can print in glow-in-the-dark colors that are easier to identify within a prototype component,” said Siemer. “We can bring the MakerBot to client company offices, trade shows and conferences to show off its capabilities firsthand,” Siemer said.

Mydea Technologies specializes in the rapid manufacture of prototype components for a wide range of technology enterprises. To view a video of Siemer and product demonstration, visit http://www.youtube.com/user/facesoftechnology#p/a/u/0/fSAQEW0r7ZQ.

Mydea is a client of the UCF Business Incubation Program at Central Florida Research Park in east Orange County.

About Mydea Technologies:
Mydea is like a 3DKinkos. Mydea helps both companies and individuals quickly design, customize and produce new product creations using the latest 3D Computer-Aided Design, 3D Printing and Direct Digital Manufacturing technologies. Mydea Technologies was incorporated in July 2003 with a mission to assist companies and individuals in all aspects of product development including design and engineering, 3D modeling, rapid prototyping and production. The company is committed to researching and utilizing the newest innovations and technology for rapid product development. Mydea Technologies is located in the Central Florida Research Park in Orlando, Fla. For more information, visit www.mydeatechnologies.com.

About the UCF Business Incubation Program:
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.

Two Stirling Sotheby’s International Realty Agents Close on Sales of Six Homes in Volusia County that total more than $3.1 million

ORLANDO, Fla. --- Two Stirling Sotheby’s International Realty agents recently closed on six luxury home sales in the last 90 days in Volusia County that brought sellers a total of more than $3.1 million with an average sale price of $520,000.

Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said International Luxury Home Specialists Rachel McGrath and Debbie Keilin negotiated the sales in Port Orange, Ponce Inlet and Daytona Beach Shores.

The largest of the homes, a luxury home on the Intercoastal Waterway at 4044 Peninsula Drive in Ponce Inlet, sold for $767,668 after just 49 days on the market, Soderstrom said.

To market the home, McGrath and Keilin hosted an invitation only “Margaritaville” themed open house for area brokers, Soderstrom said.

Four of the homes are located at Spruce Creek Fly-in, the unique gated luxury community that includes airplane hangers and taxiways through the neighborhood.

About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, new home communities, commercial and investment properties, in addition to supporting builders, developers, lenders, and asset managers. The company operates two performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.


Monday, August 29, 2011

Cuhaci & Peterson Architects Awarded Contract to Design New Shop at Orlando International Airport

ORLANDO, Fla. – Cuhaci & Peterson Architects, LLC, was recently received a contract to design a new Bag-for-Travel shop at Orlando International Airport.

Lonnie Peterson, chairman of Cuhaci & Peterson Architects, said the facility will offer 800 square feet of retail space.

World-Wide Concession is the owner and operator who awarded the design contract for the Airport shop.



Ashton Woods Homes Releases Eight Lakefront Townhome Sites for Sale at Highland Park in Westchase Area of Tampa

TAMPA, Fla. --- Ashton Woods has released eight more sites for new townhomes to be built — and all eight units are lakefront — at Highland Park, located off S. Mobley and Racetrack Rds. in the Westchase area of Tampa.

Michael Roche, vice president of sales and marketing for Ashton Woods Homes in the Tampa Bay region, said Ashton Woods Homes is building three and four bedroom townhomes at Highland Park ranging in size from 1,791 square feet of living space to 2,315 square feet with two-car garages.

Roche said the new lakefront townhomes will be priced from $219,900.

Ashton Woods Homes is one of the nation’s largest private homebuilding companies, with operations in Orlando, Tampa, Atlanta, Raleigh, Dallas, Houston, Austin and Phoenix. Visit www.ashtonwoodshomes.com.

Orlando-based Business Consulting and Internet Marketing Company is Anything but Mainstream with its Diverse Workforce and Fun Atmosphere

ORLANDO, Fla. – Take one look at In Business Inc., a rapidly growing Internet-based marketing company, and you’ll know it isn’t your father’s kind of marketing company.

In Business, which recently expanded into its third office space at the University of Central Florida’s Business Incubator – Orlando on Colonial Drive, dares to be different and the company’s workforce – as well as work style – is evidence of that.

When David Wolf’s 10 employees gather in the conference room for an impromptu staff meeting, it looks more like a gathering of the United Nations with representation from numerous continents. And like Wolf, many of them opt to sit on fitness balls instead of office chairs. “It’s good for your back,” he says.

“We have people working here who are from all over the world and from all religions and beliefs,” Wolf said. “From geography to ethnicity to religion and even age, we’ve got it here. We all get along great and have fun while we work.”

The staff – which includes two employees who work off-site in Houston and in the Dominican Republic – are anything but mainstream, with roots in countries like India, Peru, the Dominican Republic and China. And, religions such as Muslim, Agnostic, Christian, and believers in non-religious spirituality also are represented at In Business.

Wolf, who co-founded the company two years ago, said he never planned to have such a diverse staff; it just happened that way. What is amazing, he says, is how well everyone works together without issue.

“I wanted to run a company where employees worked hard, but also had fun,” he said, explaining the many perks he offers employees like working from home, casual attire, and the ability to launch their own ventures with his support and guidance.

Wolf said In Business doesn’t judge employees on how many hours they work, as there are no set hours. Instead, they are judged on the quality and speed of their work. New employees are given extensive training and learn what is expected of them.

“The better their output, and more efficiently they use their time, the more I am willing to pay them,” Wolf says, “If I don’t, someone else will.”

Wolf says he wanted to build a workplace where people “looked up and saw nothing in their way.”

“Because of the culture we’ve built, I think the staff is very happy and they enjoy coming to work,” he said.

About In Business Inc.:
In Business Inc. is an Orlando-based company that specializes in building holistic marketing strategies to generate online leads for small and large businesses.

About the UCF Business Incubation Program:
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.

New Web Community for Golfers is One Part Facebook, One Part Groupon, and All Parts Golf

KISSIMMEE, Fla. --- Cameron Cress may have the Next Big Idea, and golfers may be the beneficiaries.

Cress recently launched PlayGolfPlanet.com, a web community that combines some of the social features of Facebook with the special pricing opportunities available through Groupon.

“PlayGolfPlanet.com is an e-commerce marketplace that allows consumers to connect directly to their favorite golf courses and the friends they typically play golf with,” Cress explained.

“The platform helps golf courses understand their customers’ buying motives to sell more tee times that are relevant to the customers’ needs. The real-time system allows golf courses to create exclusive, personalized deals for golfers who can invite friends to join the round,” Cress said.

Already, PlayGolfPlanet.com has signed some of the top Orlando courses such as MetroWest Golf Club, Grand Cypress Golf Club, Timacuan Golf & Country Club and Windermere Country Club. Cress said more are in the offing.

Golf courses need a better way to connect with their most loyal customers, Cress said.

“PlayGolfPlanet.com takes a non-conventional approach to the online tee time landscape by creating an environment that facilitates a golfer and golf course relationship without a middleman,” Cress said.

Cress expects PlayGolfPlanet.com to expand. He projects 30 golf courses in the Central Florida area will join before the end of this year.

“We anticipate that we will be active nationwide within the next three years,” Cress said.

PlayGolfPlanet.com recently joined the University of Central Florida Business Incubator in Kissimmee at 111 E. Monument Avenue.

About the UCF Business Incubation Program:
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.

Friday, August 26, 2011

Hendricks & Partners Promotes Mary Beale to Broker Assistant

ORLANDO, Fla. --- Hendricks & Partners has promoted Mary Beale to broker assistant.

Cole Whitaker, partner at Hendricks & Partners, who heads the firm’s Southeast region, said Beale will assist Whitaker and associate director Hal Warren to focus on sales of multi-family properties.

Whitaker said Beale, a graduate of Florida State University, most recently served as an intern at Hendricks & Partners.

First Green Bank headquarters facility in Mount Dora LED parking lot lighting provides 80 percent energy savings

EUSTIS, Fla. – When First Green Bank opens its new headquarters facility on U.S. 441 in Mount Dora in October, LED parking lot lights will light up the parking lot while minimizing energy usage and ecological interference and leaving the stars in the night sky visible.

Ken LaRoe, chairman and chief executive officer of First Green Bank, said the new lighting employs quality LED chips with high performance reflectors that provide up to 14,000 lumens of light and are a feature of the energy efficient and environmentally sustainable design of the facility overall.

The parking lot and perimeter of our headquarters is designed to minimize light pollution in an effort to reduce light trespass from the building and the site, reduce sky glow, increase night sky access and reduce the development’s impact on local nocturnal creatures, LaRoe said. Manufactured by LSI Industries in Cincinnati, the lighting system will save a projected 80 percent in energy expenditure over conventional floodlights.

“Our new lighting system will pay for itself in just three years,” LaRoe said.

The lighting system is one of many features in the new bank facility that will earn First Green Bank Lake County’s first commercial construction LEED Platinum designation from the U.S. Green Building Council for energy efficiency, environmental and safety security.

Susan G. Komen Cancer Foundation to Benefit from Clermont Book Signing during Wine Walk, Sept. 9

CLERMONT, Fla. --- Here’s your chance to see historic Clermont and get involved in a book signing for an important book and aid the Susan G. Komen Cancer Foundation.

Mark your calendar for Sept. 9.

The book signing — “Escape from East Berlin” by Annemarie Cronin will take place at 6:30 to 9:30 p.m. and will be held at De Ja Vu Vintage Clothing store at 732-B W. Montrose St. Forty percent of the proceeds from the book signing will be donated to Susan G. Komen for the Cure.

As an added incentive, there will also be a wine walk starting at 6:30 p.m. that will give you a chance to visit historic Clermont.

For more details please contact Ann Villante at 321-263-7053.

Green World Products Names Amazing Products Master Distributor for Revolutionary DE-OIL-IT® Product

ST. CLOUD, Fla. --- St. Cloud manufacturer Green World Products, LLC has named Amazing Products, LLC of Longwood its Master Distributor for DE-OIL-IT®, a revolutionary product that completely eliminates grease, oil and fuel spills leaving behind harmless, inert forms of air, water and carbon. Basically it’s dirt, which is then reintroduced safely back into the ecosystem.

DE-OIL-IT®, is the perfect solution for anything from driveway stains to oil spills on land or offshore, said Michael Fitzgerald, CEO of Green World Products.

DE-OIL-IT®, has been successfully marketed to boat owners and vehicle maintenance professionals and general uses for homeowners. It is the best solution to petroleum buildup, grime, spills and leaks, Fitzgerald said.

Fitzgerald said Amazing Products offered Green World Products a national distribution system already in place that serves all of the markets Green World Products targets.

“Their sales of DE-OIL-IT®, on a limited distribution basis have been phenomenal so far,” Fitzgerald explained. “Our products complement their products in a way that builds synergy for rapid growth. We are looking forward to a long and profitable relationship,” he said.

Shannon Hutto, president of Amazing Products, LLC, said DE-OIL-IT®, is a perfect match for the international sales powerhouse that markets INOX products and national brand Fuel Medic.

“Our company has built its reputation on supplying green, next-generation technology to the marketplace,” Hutto said.

“When we tested DE-OIL-IT®, we knew this is a product that can solve many of the environmental problems caused by petroleum waste throughout the world. And DE-OIL-IT®, is the perfect replacement for all of the old, toxic products currently in use to treat oil leaks and spills,” he said.

For more information about DE-OIL-IT®, go to www. DEOILIT®.com or contact Amazing Products at 407-830-4669 or visit their web site, www.inoxlube.com.

Green World Products, LLC is a client company of the University of Central Florida Business Incubation Program in the St. Cloud Incubator at 3201 Budinger Ave.

About the UCF Business Incubation Program:
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.

Top Pensacola Company Selected for State Economic Gardening Program

PENSACOLA, Fla. – IMS ExpertServices, an executive search/expert witness firm, was recently selected to receive free technical training from the state-funded GrowFL program, part of the Florida Economic Gardening Institute.

Founded in 1992 by Mike Wein and Bill Wein, IMS ExpertServices began as an interim executive firm focusing on the telecommunications industry. Eight years later, when a former client needed an expert witness, the company began the transition to an “expert search” company, said Mike Wein, who serves as chief executive officer.

“It is an honor to receive this recognition from GrowFL,” Wein said. “This will help us as a growing company to attract high-quality talent and coordinate with other local second-stage companies.”

The GrowFL program was created in 2009 by the Florida Legislature and is based at the University of Central Florida in Orlando. When selecting businesses to participate, members of the Florida Economic Gardening Institute look for companies that have the potential for success, according to Dr. Tom O’Neal, executive director of the Florida Economic Gardening Institute.

GrowFL will support IMS ExpertServices through a number of free services, including access to market research and technology, strategy analysis, CEO roundtables and forums, database research and website optimization.

“IMS ExpertServices is ideal for the program as it’s recognized as the premier expert provider in the legal industry,” said Dr. O’Neal, who also is associate vice president for the University of Central Florida’s Office of Research and Commercialization.

With headquarters in Pensacola, IMS has more than 45 employees, who work from offices in Pensacola, New York City, Washington, D.C., Atlanta, Denver and other areas.

IMS provides highly-qualified experts and consultants to the world’s top litigators, which include 97 of the top 100 largest law firms, Wein said. “Our unique search services allow our clients to secure the best expert for their specific needs.”

“Receiving this award is recognition that we provide a valued service to clients who are satisfied with our work,” Wein said. “We hope to continue to grow, hire great people and support our community and we owe it all to our dedicated employees, who consistently deliver on the company promise.”

About IMS ExpertServices:
Recognized as the premier expert and consultant provider in the legal industry, IMS ExpertServices has been named by Inc. magazine as one of the fastest growing privately held companies in America for five consecutive years. For more information, visit www.ims-expertservices.com.

About the Florida Economic Gardening Institute:
The Florida Economic Gardening Institute was created by the 2009 Florida Legislature as the Economic Gardening Technical Assistance Program to stimulate investment in Florida’s economy by providing technical assistance for expanding businesses in the state. Qualified companies must be engaged in the following sectors to receive no-cost technical assistance: Manufacturing; Finance & Insurance Services; Wholesale Trade; Information Industries; Professional, Scientific & Technical Services; Management Services; and, Administrative & Support Services. Additional information is available at www.GrowFL.com.

Thursday, August 25, 2011

Beazer Homes opens eight Ready-to-move-in homes at Victoria Trails in DeLand, Releases two-story Fairfield model home for sale

DELAND, Fla. --- Beazer Homes has opened eight ready-to-move-in homes at Victoria Trails, located off Orange Camp Rd. in DeLand.

David Byrnes, president of Beazer Homes in the Orlando region, said the three, four and five bedroom homes range in size from 1,400 square feet of living space to 3,100 square feet and priced from $146,990.

Byrnes said the two-story Fairfield model home at Victoria Trails has also been released for sale. Priced at $369,990, the Fairfield model home features a media room and swimming pool.

Victoria Trails, nestled among parks, lakes and conservation areas is easily accessible to Interstate 4 and historic downtown DeLand. Amenities include a resort style pool, fitness center, tennis courts and playground.

Visit www.Beazer.com.

About Beazer Homes:
Beazer Homes is one of the country’s 10 largest single-family homebuilders with operations in 16 states. Headquartered in Atlanta, Beazer Homes is listed on the New York Stock Exchange under the ticker symbol “BZH.”



Pulte Homes to Host Grand Opening and Wine Tasting Sept. 8 at VillageWalk at Lake Nona

ORLANDO, Fla. – Pulte Homes will host a grand opening and wine tasting on Thursday Sept. 8 to showcase its new Cayman II luxury model town home at VillageWalk at Lake Nona, off Narcoossee Rd. south of S.R. 528 in southeast Orlando.

Sean Strickler, vice president of sales for Pulte Homes, said visitors need to RSVP prior to the event in order to gain security gate access.

Priced from $219,990, the Cayman II town home optionally features three or four bedrooms and two-and-a-half baths or three baths in 1,835 square feet of living space with a two-car garage.

Located one mile from Medical City, the 500 acre master planned VillageWalk at Lake Nona features a community clubhouse with resort style amenities that include two swimming pools, tennis and basketball courts, and a state-of-the-art fitness center, along with VillageWalk at Lake Nona town center.

Lake Nona Winehouse will cater the grand opening event. To RSVP, phone 407-852-5900.

About Pulte Homes
Award-winning Pulte Homes communities are designed to deliver the best quality of life for home owners. By combining innovative life-enhancing designs, an unwavering commitment to quality and attention to detail, Pulte Homes is the nation’s premier home brand for upwardly mobile home buyers in 26 states and the District of Columbia. As the most awarded homebuilder in customer satisfaction, Pulte Homes has ranked tops in the annual JD Power and Associates® New-Home Builder Customer Satisfaction Studysm more than 75 times since 2000. For more information about Pulte Homes, visit www.pultehomes.com.

About PulteGroup
PulteGroup, Inc. (NYSE: PHM) based in Bloomfield Hills, Mich., is America’s premier home building company with operations in 67 markets, 29 states and the District of Columbia. Celebrating its 60th anniversary in 2010, the Company has an unmatched capacity to meet the needs of all buyer segments through its brand portfolio that includes Pulte Homes, Centex Homes and Del Webb. As the most awarded homebuilder in customer satisfaction, the brands of PulteGroup have consistently ranked among the nation’s top homebuilders as surveyed by third-party, independent national customer satisfaction studies.
For more information about PulteGroup, Inc. and PulteGroup brands, see www.pultegroup.com; www.pulte.com; www.centex.com; www.delwebb.com

BioTraits, Inc. Earns Exclusive International Distribution Rights to iGuard® Biometric Security Devices

ORLANDO, Fla. --- BioTraits, Inc., a leading global provider of biometrics technology to corporations, governments, institutions and consumers worldwide, has entered an exclusive Strategic Partner Distribution agreement with Lucky Technology-iGuard, Inc. of Satellite Beach, Fla. to market iGuard® biometric security devices in the U.S. east of the Rocky Mountains and in Central and South America. The announcement was made by Wayne Wilkerson, president of iGuard U.S. Operations.

iGuard® is manufactured by Lucky Technology, Ltd. of Hong Kong, and is the world’s leading biometric access control device.

“iGuard® is the “Best in Class” patented biometric reader.” It is literally the world standard. We have tried other products that purport to do what iGuard ® does however we have found nothing that even comes close,” said Peter Wengert, chief executive officer of BioTraits.

“As a strategic partner, BioTraits will be a full stocking, next-day-delivery supplier of all iGuard® products, providing 24-hour customer response along with full lifetime support on all iGuard® devices and systems,” Wengert said.

Wengert launched BioTraits eight years ago as a reseller of iGuard ® products.

“We have worked together for years selling access control solutions and integrating our BioTraits Time Manager® workforce management time and attendance solution,” he said.

Wengert said the Strategic Partner Distribution agreement will result in international sales valued at $10-$50 million over the next five years.

“We will be redeveloping the reseller program, launching a new Website and launching several new solutions and applications for the Educational and Healthcare sectors,” Wengert said.

BioTraits is a client company of the University of Central Florida Business Incubation Program at Central Florida Research Park in east Orlando.

About bioTRAiTS
bioTRAiTS, Inc. is a biometric technology company committed to helping companies protect assets, increase profits and increase revenue. bioTRAiTS, Inc. provides customized software solutions to meet time, attendance and access control needs via recognition and verification of unique human characteristics. With over seven years experience in the field of electronic security, bioTRAiTS, Inc. consistently delivers an excellent return on investment and receives high marks for customer service.

About Lucky Technology-iGuard ® Inc.
iGuard ® is sold exclusively through multi-step distribution. BioTraits will serve as a strategic distribution partner for all of the eastern US, South America and Mexico.”

The iGuard® Security System is a field-proven biometric reader using GFT ® fingerprint identification templates. It incorporates Mifare ® contactless smart cards along with embedded software and Web server. The iGuard ® system provides unparalleled security, performance and reliability. Unlike other security systems that require proprietary components, the iGuard ® instantly interfaces with all components on the network using any standard Web browser.
iGuard ® is used by all military forces in Afghanistan and other parts of the world where fast and positive identification is a necessity.

About the UCF Business Incubation Program
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.

UCF Business Incubator in St. Cloud to host ‘Lunch and Learn’ Seminar: Making Media Connection

ST. CLOUD, Fla. – The University of Central Florida Business Incubator in St. Cloud will present its next ‘Lunch and Learn’ seminar Thursday, Sept. 8, from 11:30 a.m. to 1 p.m. at the St. Cloud Incubator facility, 3201 Budinger Ave., St. Cloud.

Jim Bowie, site manager for the UCF Business Incubation Program in St. Cloud, said the featured speaker will be Maria Grulich Toumazos, economic development director for the Osceola Board of County Commissioners.

Ms. Toumazos plans to present a valuable topic for aspiring entrepreneurs: “Making Media Connections.”

“She will address the ins and outs of networking and media relations,” Bowie explained. “Everything from how to write effective press releases to networking do’s and don’ts,” he said.

Admission to the ‘Lunch and Learn’ seminar is free. To register, call Client Administrator Jessica Filter at the UCF Incubator in St. Cloud, 407-498-0432.

About the UCF Business Incubation Program
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.

Winter Park Import Company Selected for State’s GrowFL Economic Gardening Program

WINTER PARK, Fla. – Bajalia International Group– a local importer of designer-quality products – recently was selected to participate in the state-funded GrowFL program, part of the Florida Economic Gardening Institute.

Debbie Farah, company founder and chief executive officer, said Bajalia’s designation as a GrowFL company simply translates into one thing for her eight-year-old company: growth.

“This means our company will get the necessary support-services as we are a fast-growth company. We’ve hired nine employees so far this year,” said Farah, a Jacksonville native and former banking and advertising executive who started the Winter Park-based company in 2003.

The GrowFL program was created in 2009 by the Florida Legislature and is based at the University of Central Florida in Orlando. When selecting businesses to participate, members of the Florida Economic Gardening Institute look for companies that have the potential for success, according to Dr. Tom O’Neal, executive director of the Florida Economic Gardening Institute. GrowFL will support Bajalia through a number of free services, including access to market research and technology, strategy analysis, CEO roundtables and forums, database research and website optimization.

“Bajalia is ideal for the program as it has a strong business leader with a philanthropic foundation,” said Dr. O’Neal, who also is associate vice president for the University of Central Florida’s Office of Research and Commercialization.

Currently, Bajalia has 11 full-time and numerous part-time employees, who work from the Winter Park headquarters and from a satellite office in Dallas, Texas.

Farah describes herself as a social entrepreneur as she is CEO for both Bajalia Trading Company and Bajalia International Group. The two companies – one for profit and the other a non-profit – work simultaneously in 22 countries around the world. Eighty percent of Bajalia International Group’s production workforce is made up of women artisans who craft handmade fair-trade creations in developing countries.

The for-profit component of the business – which began selling products on the Home Shopping Network earlier this year – leads sales and marketing efforts, while the non-profit arm provides entrepreneurial training and developmental workshops, and incubates businesses in emerging economies.

“Our mission is to alleviate poverty and empower low-income earners around the world through trade, training and other forms of community development while marketing their products to bring about sustainable, empowering, change in their lives,” Farah said. “Having access to the experts and consultants that GrowFL is providing to us is helping us do that.”

About Bajalia Trading Company:
With a mission of alleviating poverty and empowering low-income earners around the world, Bajalia uses the sale of its products to bring about sustainable, empowering change in people’s lives. Influenced by the impact of her Palestinian ancestry, founder Debbie Farah longed to do something to strengthen women throughout the world and left a lucrative creative director career to do so. Her company is committed to alleviating poverty “one entrepreneur at a time.” Earlier this year, she was named one of “150 Women Who Shake the World” by Newsweek Magazine for her philanthropic efforts. For more information about Bajalia, visit www.bajalia.com.

About the Florida Economic Gardening Institute:
The Florida Economic Gardening Institute was created by the 2009 Florida Legislature as the Economic Gardening Technical Assistance Program to stimulate investment in Florida’s economy by providing technical assistance for expanding businesses in the state. Qualified companies must be engaged in the following sectors to receive no-cost technical assistance: Manufacturing; Finance & Insurance Services; Wholesale Trade; Information Industries; Professional, Scientific & Technical Services; Management Services; and, Administrative & Support Services. Additional information is available at www.GrowFL.com.


Wednesday, August 24, 2011

Melrose-Sovereign Companies Names Mandy Vallowe Vice President of Business Development and Marketing

ORLANDO, Fla. --- Melrose-Sovereign Companies has named Mandy Vallowe vice president of business development and marketing.

Jack Hanson, LCAM, co-founder and partner at Melrose-Sovereign Companies said Vallowe, who was educated in the U.K., has more than 17 years of experience in the multi-family housing industry. She was formerly the senior vice president of Network Multifamily, the largest provider of monitored alarms to the multifamily industry.

Melrose-Sovereign Companies manages residential communities and condominium associations throughout Florida.

New home sales in Lennar’s Active Adult Communities Approaching 2005 pace and its only summer

ORLANDO, Fla. --- Sales of new homes at Heritage Hills in Clermont and Heritage Isle in Viera are the best they have been since 2005, when the nation’s housing slowdown began.

Mark Metheny, president of Lennar’s Central Florida Division, said new home sales at Heritage Hills in Clermont and Heritage Isle in Viera have broken records all summer.”

“We haven’t seen this much activity since 2005,” Metheny said. “We’ve known that the active adult market would be the first to rebound the strongest and it appears that’s what’s happening now.”

The sales surge is particularly encouraging because of the season.

“Usually we see the most activity in the winter,” said Sara Nakamine, Active Adult marketing manager for Lennar in Central Florida.

“That’s when the majority of northern visitors come to Florida to look at retirement living,” she said.


Lennar Unveils New Model Home and offers more Floor Plans at Eiland Park in Zephyrhills

TAMPA, Fla. --- Lennar’s Central Florida Division recently unveiled its new three- bedroom, two-bath St. Marten model villa home at Eiland Park, a gated community of new town homes and villa homes, located on Daliha Terrace in Zephyrhills off Massey Road west of U.S. 301 and north of S.R. 54.

Mark Metheny, president of Lennar’s Central Florida Division, said the St. Marten model villa home offers 1,517 square feet of living space with a one-car garage priced from the $130s.

Two additional villa home plans are available at Eiland Park. The St. Vincent and St. Lucia. Both offer two bedrooms and two baths in 1,400 square feet with a one-car garage priced from the $100s.

Maintenance and landscaping are included at Eiland Park along with Lennar’s exclusive “Everything’s Included” package.

Eiland Park features a community pool with spa and cabana, volleyball court, playground and picnic areas with barbecue.

Innovation Research Engineering and Development opens offices at UCF Business Incubator -- Daytona Beach International Airport

DAYTONA BEACH, Fla., --- Innovation Research Engineering and Development, Inc. (I-RED), which develops highly efficient vertical wind turbines for commercial applications recently opened its new offices at 601 Innovation Way in the University of Central Florida Business Incubator-Daytona Beach International Airport.

Mel Hall, chief executive officer and managing partner of I-RED – the first company to join UCF’s new Daytona incubator – said his firm unveiled a prototype of its patented vertical wind turbine during the UCF Business Incubator’s recent grand opening event (July 27).

I-RED is currently installing its first residential wind turbine at a luxury home in New Smyrna Beach, that has been registered for Platinum LEED Certification.

I-RED’s proprietary vertical turbine design can function efficiently at substantially lower average wind speeds than are required by conventional propeller turbines, Hall said.

Hall said I-RED also plans to open office/manufacturing facility in Edgewater by the end of this month (August).

About the UCF Business Incubation Program:
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.

Pasco County Manufacturer Selected to Receive Free Technical Assistance from State’s GrowFL Economic Gardening Program

ODESSA, Fla. – SmartScience Laboratories Inc., - a developer, manufacturer and marketer of over-the-counter drug products - recently was selected to participate in the state-funded GrowFL program, part of the Florida Economic Gardening Institute.

Founded in 1998 by President/CEO Gene C. Weitz, SmartScience Laboratories is an FDA registered pharmaceutical contract manufacturer of over-the-counter drugs and cosmetic products. The company also operates a marketing division which markets consumer products straight to consumers utilizing direct response marketing strategies.

“After qualifying and receiving the Economic Gardening Loan Fund, we have been participating in the CEO roundtables and in a number of additional GrowFL research functions,” Weitz said.

Created in 2009 by the Florida Legislature, the GrowFL program is based at the University of Central Florida in Orlando. When selecting businesses to participate, members of the Florida Economic Gardening Institute look for companies that have significant growth potential, according to Dr. Tom O’Neal, executive director of the Florida Economic Gardening Institute.

“SmartScience is ideal for the program as it has the potential for continued growth,” said Dr. O’Neal, who also is associate vice president for the University of Central Florida’s Office of Research and Commercialization.

O’Neal said GrowFL will support SmartScience through a number of free services, including access to market research and technology, strategy analysis, CEO roundtables and forums, database research and website optimization.

Weitz said his company currently has 12 employees, but is expected to be able to expand with the assistance provided by GrowFL.

“All of these items are helping us to continue growing our company and taking it to the next level,” he said.

About Smart Science Laboratories: Founded in 1998 by Gene C. Weitz, SmartScience Laboratories Inc. is primarily a contract manufacturer of over-the-counter drug products. The company’s facility is registered with the Federal Drug Administration and also sells consumer products, mainly health and beauty aids, directly to consumers. For more information about SmartScience Laboratories Inc., visit www.smartsciencelabs.com.

About the Florida Economic Gardening Institute: The Florida Economic Gardening Institute was created by the 2009 Florida Legislature as the Economic Gardening Technical Assistance Program to stimulate investment in Florida’s economy by providing technical assistance for expanding businesses in the state. Qualified companies must be engaged in the following sectors to receive no-cost technical assistance: Manufacturing; Finance & Insurance Services; Wholesale Trade; Information Industries; Professional, Scientific & Technical Services; Management Services; and, Administrative & Support Services. Additional information is available at www.GrowFL.com.

Tuesday, August 23, 2011

New Home Star Names Bill Traback Sales Director

ORLANDO, Fla. — New Home Star, a new home sales and marketing firm headquartered in Chicago, with offices in more than 10 markets in the U.S. and Canada, has appointed Orlando home building professional Bill Traback sales operations director for the company’s Central Florida Division.

David Rice, president of New Home Star, said Traback has close to 20 years of experience in new home sales and marketing and held executive positions here in Orlando with Ashton Woods Homes and D.R. Horton.

New Home Star partners with community developers and home builders to assist in the staffing and management of their sales offices.

First Flight for Positive Pathways Students

ORLANDO, Fla. -- PowerfulEducation Technologies, LLC along with GroundFlights, Inc. and Air Orlando will be hosting an Aviation Shadow Day for the students of Positive Pathways that were involved in the “You’ve Got the Power!” program. This invitation only event will take place Saturday Aug. 27 from 8:30 to 10:30 a.m. at Air Orlando.

“This flight experience will give the students an opportunity to experience something that many people do not have the chance to. We are pleased to be able to partner with Air Orlando and Ground Flights to provide such an awesome opportunity to the students to award them for their hard work last year,” said Vice President Myah Clayton.

Students at Positive Pathways Transition Center participated in the “You’ve Got the Power!” program facilitated by PowerfulEducation Technologies. A component of this program was the Power Movers Competition that challenged the students to research a variety of different components involved in starting a business and prepare a presentation.

Upon completion of the program, GroundFlights Inc. Founder/COO, Thomas Duffy (Powerful Education Technologies board member and former airline pilot) offered to take the winning students on an introductory flight in order to expose the students to greater opportunities within their surrounding communities. Air Orlando has provided the winners of this competition the opportunity to experience a flight in a private plane by providing the aircraft and flight instructors that will be working with the winning students.

For more information, contact Myah Clayton of PowerfulEducation Technologies at (407) 823-8388 or myah @powerfuleducation.com.

About PowerfulEducation Technologies:
PowerfulEducation Technologies, LLC specializes in the creation, publication and administration of educational materials, programs, training sessions, workshops, services, and tools; which enable teaching, learning, and innovation within educational systems to enhance Character Education, Personal Development and Social Skills. PowerfulEducation Technologies, LLC programs and materials were designed by combining fundamental cognitive learning principles with situational learning, experiential learning and stimulating activities to generate enlightenment, exposure, excitement, and encouragement. PowerfulEducation Technologies, LLC has a proven track record of designing workbooks and other technology based tools and applications that can readily be used by teachers, role models, parents, and students to enhance character development and life-skills formation. Educational materials produced by our company have helped to modify behavior and decision making, while enhancing academic performance and the desire for lifelong success of persons involved in our programs. These programs have been used successfully with youth as well as adults.

About GroundFlights, Inc. (www.GroundFlights.com):
GroundFlights idea is quite simple! As the leading provider of executive travel, they alleviate your stress and maximize your productivity while you are traveling on business. Their services are on-demand, door-to-door and provide business travelers the freedom and control to travel in a way never seen before. They provide the comfort, attentiveness, safety and exclusivity of a private jet at a fraction of the cost.

GroundFlights cares about their community in which they live and work and exercise that caring nature as often as possible. The company founders are involved with several non-profit organizations in capacities ranging from volunteer, board members, and sitting presidents.

For more information, contact Thomas Duffy of GroundFlights, Inc. at (321) 710-0550 or thomas@GroundFlights.com.

Stirling Sotheby’s International Realty Named Exclusive Broker for Lake Harris Estate Home

ORLANDO, Fla. --- Stirling Sotheby’s International Realty has been named exclusive broker for a 6,226 square foot luxury home on the east shore of Big Lake Harris, part of the nine-lake Chain of Lakes in Lake County.

The estate home is located in an exclusive gated community of 19 homes on a peninsula said International Luxury Homes Specialist Deborah Breaux.

Breaux and Diana Smith are the two-member sales team of Stirling Sotheby’s International Realty associates representing the property.

The home offers four bedrooms, four full baths, a half bath, four car garage, heated swimming pool and enormous screened enclosure with summer kitchen, master suite with his and her baths, his and her offices, gourmet kitchen with gas cooking, and an in-law guest suite with kitchenette and bath.

The home, located just 15 minutes from Mount Dora, is situated on the east shore of the 13,887 acre Lake Harris with some of the best bass fishing in Central Florida. The property boasts a private boat dock with two lifts.

Breaux said Lake County is experiencing an increase in the sale of luxury properties, especially lakefront properties. Some 42 million-dollar luxury homes are currently listed for sale in Lake County.

To view a video of the property, visit http://vidnat.com/watch_video.php?v=5R2WM8HRS7BA and to see the property brochure see http://www.stirlingsir.com/eflyers/agents/dsmith/1730.html.

About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, new home communities, commercial and investment properties, in addition to supporting builders, developers, lenders, and asset managers. The company operates two performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.


CEO Nexus Forum at Rollins College to take behind the scenes tour of $200 million sale of Orlando-based ZeroChaos

ORLANDO, Fla. --- Rollins College Center for Advanced Entrepreneurship, GrowFL and CEO Nexus will host its next forum for company CEOs, principals and top executives Tuesday, Sept. 13, in the SunTrust Auditorium at Rollins College in Winter Park

Steve Quello, president of CEO Nexus, the firm that works with public and private organizations to help accelerate the growth of second stage businesses, said the principal speaker for the 90-minute forum is Frantz E. Alphonse, co-founder and managing partner of AP Capital Partners, a leading middle-market equity firm.

The topic? A behind the scenes look at the $200 million sale of Orlando-based ZeroChaos, a full-service provider contingent workforce solutions.

“The ZeroChaos story is one dozens of Florida enterprises would love to emulate,” Quello explained.

“They rose from the idea stage 10 years ago to grow into a global workforce solutions provider with operations in more than 14 countries and a $200 million price tag,” Quello said.

The CEO Nexus Forum is scheduled from 6 to 7:30 p.m. For information, to qualify and register for the CEO Nexus forum or learn more about CEO Nexus, contact Quello at info@CEONexus.com or 407-590-6101.

About CFAE
The Rollins College Center for Advanced Entrepreneurship, located within the Crummer Graduate School of Business, is a catalyst and thought leader in the advancement of successful entrepreneurship. Core to its mission is to prepare the advanced students of the Rollins MBA program for entrepreneurial thought and action. The Center connects students in a meaningful way with advanced entrepreneurs, and likewise, brings together entrepreneurs for peer-to-peer networking. This results in real-world insights providing advanced action learning for both students and entrepreneurs which is critical to the Center’s success. The Rollins MBA Entrepreneurship Program is ranked first in Florida and 22nd in the nation for graduate entrepreneurial education by Entrepreneur Magazine and the Princeton Review.

About CEO Nexus
CEO Nexus is an organization that works in concert with public and private organizations interested in providing business leaders—owners, CEOs and presidents—with practical tools and techniques designed specifically for growing second-stage companies. Sponsors include the Edward Lowe Foundation, the Florida High Tech Corridor Council, the University of Central Florida Office of Research & Commercialization, Rollins College Center for Advanced Entrepreneurship and GrowFL.

About GrowFL
The Florida Economic Gardening Institute was created by the 2009 Florida Legislature as the Economic Gardening Technical Assistance Program to stimulate investment in Florida’s economy by providing technical assistance for expanding businesses in the state. Qualified companies must be engaged in the following sectors to receive no-cost technical assistance: Manufacturing; Finance & Insurance Services; Wholesale Trade; Information Industries; Professional, Scientific & Technical Services; Management Services; and, Administrative & Support Services. Additional information is available at www.GrowFL.com.

Mattamy Homes U.S. Group Earns Energy Star® Rating for all New Homes its Jacksonville area Communities Boasts Energy Savings That Average $200 to $400

JACKSONVILLE, Fla. --- Mattamy Homes U.S. Group, a division of Canada’s largest home builder, has qualified to earn the coveted Energy Star® rating for all new homes it builds in 11 communities in Northeast Florida, including Jacksonville, Ponte Vedra and St. Augustine.

Jerry Dean, vice president of construction Mattamy Homes Jacksonville, said Mattamy Energy Star® homes are rigorously engineered and built to exacting standards to meet or exceed the Energy Star® requirements.

Dean said Mattamy Energy Star® homes will save home buyers $200 to $400 annually in energy costs, depending on the size of the home.

“Our Energy Star® homes will dramatically reduce energy costs and provide a safer, cleaner, more valuable home in the short term and in the long term,” Dean said.

To achieve Energy Star®, Mattamy includes: R-38 insulation in ceilings and R-15 insulation in walls, properly installed to help provide even temperatures; qualified air- conditioners that run quieter, provide better humidity control; programmable thermostats to help save energy costs and consumption; double paned Low-E coated windows that help keep heat in during the winter and cold air in the summer as well as blocking damaging ultraviolet rays that discolor carpets, drapes and furnishings.

Tight Energy Star® approved construction is always required so homes are sealed with caulks, foams, weather stripping, gaskets and door sweeps and Energy Star® approved ducts that are properly sized, sealed and insulated for peak heat and cooling efficiency.

Mattamy Homes builds new single family and townhomes priced from the mid-$100s in the Jacksonville region.

About Mattamy Homes
Mattamy Homes expanded into the U.S. in 2003 and has divisions in Jacksonville, Orlando, Charlotte, Phoenix and Minneapolis. The homebuilder is the largest and most active in Canada with annual revenues exceeding $1.3 billion.

Incentive Properties, LLP Launches Property Management Division

LAKE MARY, Fla. --- Incentive Properties, LLP has launched a property management division.

Joseph Schwartz, principal and broker at Incentive Properties, LLP, said the firm serves real estate investors seeking higher returns than available from savings accounts and certificates of deposit.

“We serve many clients who are acquiring multiple residential properties priced in the $20,000 to $30,000 per unit range in the Central Florida area and they are seeing returns ranging from 15 to 22 percent,” Schwartz said.

“The only way to make those returns sustainable is to actively manage the properties, and so we have a lot of new clients requesting these services,” Schwartz explained.

“We are also constantly searching the marketplace for acquisition opportunities to present to our clients,” he added

Visit www.IncentiveProperties.com

ICI Homes to Unveil New Luxury Model Home in September at Wild Oaks at Grand Haven in Palm Coast

PALM COAST, Fla. --- ICI Homes, which ranks as one of the nation’s top 100 luxury home builders and community developers, plans to unveil a new luxury model home in September at Wild Oaks at Grand Haven in Palm Coast.

Rosemary Messina, vice president of sales and marketing at ICI Homes, said the Egret II model home offers three bedrooms and three baths, plus study in 2,969 square feet of living space with a three-car garage.

Special features of the Egret II include gallery style foyer, large outdoor living area and a guest wing with two baths.

The Egret II model home, located on Willow Oak Way off Colbert Lane, is priced from the $300s.

Mattamy Homes U.S. Division Names Brian C. Paul Northeast Florida Division President

JACKSONVILLE, Fla. --- Mattamy Homes U.S. Group, the U.S. division of Canada’s largest homebuilder, recently appointed Brian C. Paul president of the home builder’s Northeast Florida Division in Jacksonville.

Steve Parker, president of Mattamy Homes U.S. Group, said Paul graduated from Purdue University before earning his MBA Degree from Indiana Wesleyan University.

“Brian Paul has more than 20 years of experience as a home building executive, including positions at Pulte Home Group and Centex Homes in the Midwest and in the Jacksonville area.” Parker said.

Mattamy Homes builds single-family and town homes in more than 10 communities in the Northeast Florida region.

About Mattamy Homes
Mattamy Homes expanded into the U.S. in 2003 and has divisions in Jacksonville, Orlando, Charlotte, Phoenix and Minneapolis. The homebuilder is the largest and most active in Canada with annual revenues exceeding $1.3 billion.


Pulte has only Six New Homes Remaining for Sale at its Fore Ranch Cimarron community in Ocala -- Two are ready for immediate move in

OCALA, Fla. – Only six new homes remain for sale at Pulte Homes’ community of Fore Ranch Cimarron located off 48th Avenue and S.R. 200, one mile west of I-75 in Ocala.

Sean Strickler, vice president of sales for the North Florida division of Pulte Homes, said two of the homes are available for immediate move-in.

The two-story Desoto offers four bedrooms, two-and-a-half baths in 2,454 square feet of living space and features a two-story foyer, spacious loft and two car garage priced at $196,650.

The Dearborn with 1,598 square feet has four bedrooms, two baths with a two car garage and features a spacious dining room and nook, priced at $143,375.

Fore Ranch Cimarron offers three and four bedroom one and two story homes that range from 1,598 square feet of living space to 2,511 square feet priced from the mid $100s.

For more information, visit www.pulte.com/orlando or call 866-830-4648.

About Pulte Homes
Award-winning Pulte Homes communities are designed to deliver the best quality of life for home owners. By combining innovative life-enhancing designs, an unwavering commitment to quality and attention to detail, Pulte Homes is the nation’s premier home brand for upwardly mobile home buyers in 26 states and the District of Columbia. As the most awarded homebuilder in customer satisfaction, Pulte Homes has ranked tops in the annual JD Power and Associates® New-Home Builder Customer Satisfaction Studysm more than 75 times since 2000. For more information about Pulte Homes, visit www.pultehomes.com.

About PulteGroup
PulteGroup, Inc. (NYSE: PHM) based in Bloomfield Hills, Mich., is America’s premier home building company with operations in 67 markets, 29 states and the District of Columbia. Celebrating its 60th anniversary in 2010, the Company has an unmatched capacity to meet the needs of all buyer segments through its brand portfolio that includes Pulte Homes, Centex Homes and Del Webb. As the most awarded homebuilder in customer satisfaction, the brands of PulteGroup have consistently ranked among the nation’s top homebuilders as surveyed by third-party, independent national customer satisfaction studies.
For more information about PulteGroup, Inc. and PulteGroup brands, see www.pultegroup.com; www.pulte.com; www.centex.com; www.delwebb.com

Ride Green Scooters introduced 50cc Trike that gets 100 miles per gallon — safely

WINTER PARK, Fla. -- Ride Green Scooters, located on Fairbanks Avenue in Winter Park, is introducing a whole new line of three-wheeled scooters that scoot just like the big boys.

Ron Schwartz, principal at Ride Green Scooters, said the new Ice Bear PST508-8 Trike has a 50cc air-cooled engine with a one year warranty, chain drive, automatic gears, a whopping 58.6 wheel base, disc brakes front and rear, electric start, and steel frame, and gets speed in excess of 40 mph.

“That’s all the power you need to commute anywhere except on interstate highways,” Schwartz said.

And that’s just half the story. The Ice Bear PST 508-8 gets some pretty good mileage — up to 100 miles per gallon.

On two wheels, the new Ice Bear PST50-5 scooter offers a stunning retro look with a 50cc four stroke air cooled engine that will average 35 miles per hour at 100 miles per gallon, Schwartz said.

The Ice Bear PST50-5 comes with features including an automatic transmission, electric start, drum brakes front and rear, 10 inch wheels and six month warranty, he said.

“Style, safety, convenience and 100 miles per gallon is hard to beat,” Schwartz said. “That’s why half the world’s population gets to work and school on scooters like this.”

Ride Green Scooters is open from 10 a.m. to 6 p.m. Monday through Saturday, and Sunday from Noon, on W. Fairbanks Ave., Winter Park. Visit www.ridegreenscooters.com.

Monday, August 22, 2011

Stirling Sotheby’s International Realty Named Exclusive Marketing Agents for $450,000 Townhome in Dr. Phillips Area

ORLANDO, Fla. --- Stirling Sotheby’s International Realty has been named as exclusive sales and marketing agents for a luxurious townhome on Spring Lake at Somerset Shores in Southwest Orlando’s Dr. Phillips area.

Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said the LR Team (Luxury Rooftops) of Dan Natoli and Carolyn Burgiel are representing the unique property which is listed at $450,000.

The luxury townhome offers a totally updated traditional European gourmet kitchen completely handcrafted by Continental Homes and Interiors with an island, granite countertops, custom cabinetry and convection oven.

The three-bedroom, two bath townhome boasts 2,437 square feet of living space with a two car garage, Soderstrom said.

“The first floor master suite includes lake views, an updated bath with built in cabinet space and a roomy walk-in closet, and the screened porch offers sunrise views over Spring Lake and the community dock,” Soderstrom said.

To view a brochure on the property, go to http://www.stirlingsir.com/eflyers/somersetshores/ss.html

About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, new home communities, commercial and investment properties, in addition to supporting builders, developers, lenders, and asset managers. The company operates two performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.

Mattamy Homes Opens New Two Story Sunflower Model Home at Westland Farm in Mount Holly

CHARLOTTE, N.C. --- Mattamy Homes U.S. Group, the U.S. division of Canada’s largest home builder, recently opened The Sunflower, a two-story single family model home at Westland Farm its newest community located off Highway 27 in Mount Holly.

Bill Kiselick division president for Mattamy Homes in the Charlotte region said The Sunflower model home at Westland Farm offers three bedrooms with two full baths and one half bath, formal dining room, study and a loft in 2,639 square feet of living space with a two car garage priced from $176,990.

Kiselick said The Sunflower model home is available with an optional fourth and fifth bedroom with full bath.

Mattamy Homes plans to build 219 single family homes at Westland Farm in 11 floor plans that range in size from 1,627 square feet of living space to 2,733 square feet priced from $156,990.

About Mattamy Homes
Mattamy Homes expanded into the U.S. in 2003 and has divisions in Jacksonville, Orlando, Charlotte, Phoenix and Minneapolis. The homebuilder is the largest and most active in Canada with annual revenues exceeding $1.3 billion.

Data Transfer Solutions building new Mobile Asset Collection Vehicle to Help State, Local Agencies

ORLANDO, Fla. --- Data Transfer Solutions, LLC (DTS), based in downtown Avalon Park in east Orlando, has added another data collection vehicle to its existing fleet. The new vehicle will be used to help state and local transportation agencies inventory and manage transportation infrastructure facilities and assets.

A.M. “Trey” Fragala III, AICP, PMP, chief operating officer at DTS, said the new MAC-Van will be able to capture both video and data in a 360 degree field of view. The vehicle utilizes proprietary data collection, processing and extraction software called EarthShaper.

The MAC-Van can inventory above-ground infrastructure assets ranging from stop lights and speed limit signs to guardrails, curbs and highway signage.

“We are particularly excited about this next generation addition to our MAC fleet, Fragala said. This vehicle is the first to utilize our own software and work flows to maximize efficiency, accuracy and ultimately it saves our clients time and money,” Fragala said

When the data is integrated, municipal transportation planners and engineers can inventory and monitor assets from their desktop computers, Fragala said.

The first assignment for the new MAC-Van is in New Mexico where it will be sent to join data collection efforts already in progress on behalf of the City of Albuquerque, NM.

Data Transfer Solutions provides asset management, geographic information systems (GIS), transportation planning/engineering, web design, database/software applications, and video and multimedia production services to local governments and regional and state agencies throughout the U.S.

Angel Investments Guru Dave Berkus Plans to Focus on Sensible Investments at Sept. 15 Seminar

ORLANDO, Fla. --- Angel investments guru Dave Berkus plans to focus on three integral themes when he conducts an evening seminar sponsored by Maximize Angel Investments Central Florida on Sept. 15 at the Grand Bohemian hotel in downtown Orlando.

“The three most important themes in angel investing are making sensible investments, improving the quality of the company after investing in it, and improving the company’s value in the marketplace,” Berkus said.

Berkus, whose success in angel investing is legendary, plans to conduct the seminar on Sept. 15 at 6 p.m.

Maximize Angel Investments of Central Florida, Inc. hopes to invest millions of dollars in Central Florida startup businesses. The angel investment network has already enlisted more than 30 members who have pledged to invest $50,000 annually in Central Florida enterprises.

For more information about sponsoring the angel investment seminar Sept. 15 or registering, visit www.maxangelinvestments.com.


Centex Homes has only three Homes Remaining for Sale at Sterling Meadows in Sanford

ORLANDO, Fla. – Centex Homes has only three homes remaining for sale at Sterling Meadows, located off SR 415 near the intersection of E. SR 46 and East Lake Mary Blvd. in Sanford.

Sean Strickler, vice president of sales for the North Florida division of Centex Homes, said all three homes have two car garages and are ready for immediate move-in.

The Albright is a three-bedroom, two-bath design with 1,710 square feet of living space and features a gourmet kitchen with breakfast nook, priced at $163,342.

The Royale, a two-story home with four bedrooms and two-and-a-half baths in 2,509 square feet of living space is priced at $178,119. Special features include an upstairs laundry room and optional gameroom.

The two-story Nautilus with six bedrooms, four baths in 3,514 square feet of living area features five walk-in closets throughout the home and is priced at $204,979.

For more information, visit www.centex.com/orlando or call 877-215-3141.

About Centex Homes
Reliably built, smartly designed and affordable, Centex Homes brings the pride of homeownership to value-conscious buyers in 21 states. As the leading brand for first-time homebuyers looking for just the right home, Centex balances affordability with unique form and function leading to better living. Buyers put themselves in a better place by choosing Centex. For more information about Centex, visit www.centex.com.

About PulteGroup
PulteGroup, Inc. (NYSE: PHM) based in Bloomfield Hills, Mich., is America’s premier home building company with operations in 67 markets, 29 states and the District of Columbia. Celebrating its 60th anniversary in 2010, the Company has an unmatched capacity to meet the needs of all buyer segments through its brand portfolio that includes Pulte Homes, Centex Homes and Del Webb. As the most awarded homebuilder in customer satisfaction, the brands of PulteGroup have consistently ranked among the nation’s top homebuilders as surveyed by third-party, independent national customer satisfaction studies.
For more information about PulteGroup, Inc. and PulteGroup brands, see www.pultegroup.com; www.pulte.com; www.centex.com; www.delwebb.com

CEO Nexus Forum slated for Rollins College Sept. 13, Frantz E. Alphonse, Co-founder of AP Capital Partners is Speaker

ORLANDO, Fla. --- The Rollins College Center for Advanced Entrepreneurship in collaboration with CEO Nexus and GrowFL, is hosting a CEO Nexus forum Sept. 13 at the Rollins College SunTrust Auditorium in Winter Park from 6 to 7:30 p.m.

Steve Quello, president of CEO Nexus, a firm that works with public and private organizations to serve growing businesses, said Frantz E. Alphonse, co-founder and managing partner of AP Capital Partners, will be the featured speaker.

Alphonse will discuss the financial story behind the $200 million sale of Orlando-based ZeroChaos.

The CEO Nexus Forum is open to company CEOs and principals who are leaders of established, second-stage businesses. A question and answer forum will follow Alphonse’s presentation.

For information, to qualify and for reservations contact Quello at info@CEONexus.com or 407-590-6101.

About CFAE
The Rollins College Center for Advanced Entrepreneurship, located within the Crummer Graduate School of Business, is a catalyst and thought leader in the advancement of successful entrepreneurship. Core to its mission is to prepare the advanced students of the Rollins MBA program for entrepreneurial thought and action. The Center connects students in a meaningful way with advanced entrepreneurs, and likewise, brings together entrepreneurs for peer-to-peer networking. This results in real-world insights providing advanced action learning for both students and entrepreneurs which is critical to the Center’s success. The Rollins MBA Entrepreneurship Program is ranked first in Florida and 22nd in the nation for graduate entrepreneurial education by Entrepreneur Magazine and the Princeton Review.

About CEO Nexus:
CEO Nexus is an organization that works in concert with public and private organizations interested in providing business leaders—owners, CEOs and presidents—with practical tools and techniques designed specifically for growing second-stage companies. Sponsors include the Edward Lowe Foundation, the Florida High Tech Corridor Council, the University of Central Florida Office of Research & Commercialization, Rollins College Center for Advanced Entrepreneurship and GrowFL.

About GrowFL:
The Florida Economic Gardening Institute was created by the 2009 Florida Legislature as the Economic Gardening Technical Assistance Program to stimulate investment in Florida’s economy by providing technical assistance for expanding businesses in the state. Qualified companies must be engaged in the following sectors to receive no-cost technical assistance: Manufacturing; Finance & Insurance Services; Wholesale Trade; Information Industries; Professional, Scientific & Technical Services; Management Services; and, Administrative & Support Services. Additional information is available at www.GrowFL.com.


Friday, August 19, 2011

Cuhaci & Peterson Architects Promotes Amy Phillips to Marketing Manager

ORLANDO, Fla. --- Cuhaci & Peterson Architects, LLC, based in Orlando’s Baldwin Park, recently promoted Amy Phillips to marketing manager.

Lonnie Peterson, chairman at Cuhaci & Peterson Architects said Phillips joined the firm six years ago as marketing coordinator.

Phillips is a graduate of the University of Central Florida.

HOTEL INDUSTRY VETERAN MIKE MASON LAUNCHES ZENTILA

Groundbreaking new company offers first-ever online booking engine to meeting planners

ORLANDO, Fla., – Mike Mason, a 25-year veteran of the hospitality industry, has launched Zentila, a revolutionary online platform for hotels and meeting planners to conduct business more efficiently.

Zentila, a sales solution for hotels, is the first-ever online booking engine specifically focused on short-term meetings or STMs, which are meetings booked within 90 days of the arrival date. Beyond providing a user-friendly application to search and source pre-qualified venues, Zentila offers access exclusively to the top upscale and luxury meeting hotels in the country, which already capture 85 percent of the STMs. The company also promises planners a three-hour bid turnaround time versus the traditional three to four days it currently takes planners to search and source.

“Not only does Zentila make it easier for meeting planners to get their jobs done, it drives incremental business to hotels within a time period that has traditionally been difficult to sell against,” said Mike Mason, founder and ZEO of Zentila. “The demand was there, but the hotel’s ability to sell against it was not. And, Zentila offers hotels an advantage they’ve never had before, which is the ability to see who they’re competing against before they make their offer to the planner. That’s an invaluable tool for them to be able to make better sales decisions.”

The Secret is in the Offer
A key component of the Zentila business model is called the Secret Offer. Here’s how it works: planners create their meeting request and select the specific hotels they want to work with. When hotels respond, the planner will not see the hotel names, but only the meeting package. They will know, though, that the bids they receive back are only from those hotels they have personally pre-selected. The Secret Offer appeals to meeting planners shopping multiple hotels for the best package versus a specific brand while at the same time, creating new opportunities for hotels. In addition, the short-term booking window means hotels can have the confidence to offer their best deal upfront, knowing that planners are ready to book and not just rate-shopping. And because the hotel bids that aren’t chosen remain confidential, there is no worry about losing a competitive edge.

Other compelling features of Zentila include:

• “Search, Source and Book,” a dynamic RFP builder with full drag-and-drop functionality, the first of its kind, that enables planners to go from needing a venue to having one in three hours or less.
• A “search engine with a brain” that delivers 100 percent relevant results because there’s no advertising. The site also features interactive filtering that was crafted from planner feedback, such as landmark distance that is measured in time instead of miles, last-renovated date, and sleeping room size. Not only does this significantly shorten sourcing time but planners report that it’s easy-to-use and fun.
• The ability to “Zoot,” a Twitter-like function that assists planners in their hotel and destination research by connecting them directly to other planners.
• Access to “Zenalyitics,” which is information provided to hotels to help them make better decisions. For example, Zentila will provide competitive set data on every lead, will let the hotels know where a meeting was booked, and will ensure that the booking cycle is complete. They’ll also see macro trends relating to their performance on Zentila.

Available free to meeting planners, Zentila’s hotel customers will participate via different membership levels as well as a fixed fee for each room booked and actualized. “We’re the first technology to focus specifically on this growing channel,” said Mason. “We’re revolutionizing how things are done with a game-changing platform that consolidates searching, sourcing, and purchasing down to as little as three hours, which is unprecedented. Planners can now go from needing a site to having one in less than a day. It’s planning Zen.”

The Journey to Zentila
Based in Winter Garden, Fla., Zentila is the brainchild of hospitality industry veteran Mike Mason, who identified a window of sales opportunity for hotels that was potentially lucrative, but difficult to sell against. In an effort to capitalize on the growing trend to book Short Term Meetings (STMs), namely 90 days or less from when the meeting would actually take place, he set out on a journey to create an easier path between hotels and planners. The result is the first-ever online booking engine for meetings that also acts as a sales solution for hotels. For more information, visit www.zentila.com or call (407) 656-5683.

Mattamy Homes U.S. Group Hires New Marketing Coordinator to Help Promote its Minnesota Division

EDINA, Minn. – Mattamy Homes has hired Lauren DeZellar as sales and marketing coordinator for its Minnesota division in the Twin Cities area.

In her new position, DeZellar will be responsible for promoting and marketing Mattamy’s Minnesota division, including assisting in the implementation of sales promotions and coordinating and organizing community sales events, said Steve Logan, vice president of Mattamy Homes in Minnesota.

DeZellar holds a Bachelor of Arts in Communications from The College of Wooster in Ohio and is working on her Masters in Teaching degree at Hamline University in St. Paul. Her career experience includes advertising sales and management for a weekly newspaper in Wooster, Ohio, an internship on the Dave Ryan in the Morning Show on KDWB radio in Minneapolis and experience as a sales representative for Cbeyond specializing in small business phone and IT solutions.

Most recently, DeZellar was the administrative assistant for Realty House/ Thomas L. Herzog Real Estate Inc.

In the community DeZellar volunteers as both a life coach and lacrosse coach for middle school and high school aged girls, as well as a varsity women’s lacrosse head coach.

“Lauren brings a wealth of knowledge and versatility to our Mattamy team in the Twin Cities,” said Logan. “With her energy, enthusiasm and communication skills, Lauren should prove to be a huge asset to the company.”

About Mattamy Homes
Mattamy Homes expanded into the U.S. in 2003 and has divisions in Jacksonville, Orlando, Charlotte, Phoenix and Minneapolis. The homebuilder is the largest and most active in Canada with annual revenues exceeding $1.3 billion.

Rue & Ziffra Partner Receives Highest Ranking from Prestigious Martindale-Hubbell Peer Review Ratings

PORT ORANGE – Thomas E. Caldwell, a partner in the Port Orange-based law firm of Rue & Ziffra, recently was ranked AV® Preeminent in the Martindale-Hubbell Directory’s Peer Review Ratings.

The AV® ranking – the highest of three ratings – attests to a lawyer's legal ability and adherence to professional standards of ethics, according to John Rue, senior partner at the firm. The rating reflects the opinions of members of the Bar and the judiciary with opinions gathered from questionnaires and interviews conducted by Martindale-Hubbell representatives.

Caldwell, a member of the Rue & Ziffra personal-injury firm for 16 years, handles a wide range of personal injury and negligence matters, including car accidents, nursing home abuses and medical malpractice.

“The Martindale-Hubbell Peer Review Ratings are very important in the legal field,” Rue said. “We congratulate Tom for his impressive accomplishment and we’re proud to have him as a partner in our firm.”

Prior to joining Rue & Ziffra, Caldwell practiced at an insurance defense law firm, a position that gave him insight into the strategy behind the defendant’s case.

A graduate of the University of Kentucky and the University of Louisville Louis D. Brandeis School Of Law, Caldwell is a member of the Florida Bar, Volusia County Bar Association, Florida Justice Association, American Association for Justice, and the American Bar Association. He is admitted to practice in all Florida Courts, as well as the United States District Court for the Middle District of Florida.

Caldwell also volunteers for numerous charitable events throughout the year in Volusia County.

The Port Orange-based law firm of Rue & Ziffra also has offices at 389 Palm Coast Parkway in Palm Coast. and 101 N. Woodland Blvd. in downtown DeLand

About Rue & Ziffra: Founded by John D. Rue and Allan L. Ziffra, the personal-injury law firm of Rue & Ziffra has served the Central Florida community for more than 25 years. The firm’s commitment to its profession and its clients has earned it a reputation as one of the top personal-injury law firms in Central Florida. Known for handling everything from automobile and motorcycle accidents to medical malpractice, wrongful death, and social security and disability cases, Rue & Ziffra has recovered millions of dollars for injured clients and their families. With a staff of nine attorneys, the firm maintains offices in Port Orange and Orange City. For more information, visit www.rueziffra.com.



First Green Bank is First Bank to make a 100 Percent Commitment to Install Electric Vehicle Charging Stations at All of its Locations

EUSTIS, Fla. – First Green Bank in Lake County is the first bank in the region to install electric vehicle charging stations for customers who want to recharge their automobiles while they do their banking.

Kenneth LaRoe, chairman and chief executive officer, said he believes that First Green Bank is also the first bank in Florida to make a 100 percent commitment to install electric vehicle charging stations at all of its locations. First Green Bank’s Clermont facility was the area’s first to install an electric vehicle charging station.

When First Green Bank opens its new headquarters in Mount Dora in the fall it will also provide this complimentary service to its customers, and it will be completely powered by the solar panels at that location, LaRoe said.

Thursday, August 18, 2011

Founder of Mydea Technologies in Orlando invited to Lead National Academy of Engineers Session at Google Headquarters

ORLANDO, Fla. --- Michael Siemer, founder and president of Mydea Technologies Corporation in Orlando, has been invited to lead a session at the National Academy of Engineers’ 2011 Frontiers of Engineering Symposium at Google headquarters in Mountain View, Calif., Sept. 19-21.

Siemer, an engineer and former Disney Imagineer, said he will co-lead a session on additive manufacturing/3D printing at the symposium.

“I am excited about this great opportunity,” Siemer said. “It’s a rare opportunity to be invited and an honor to lead a session on manufacturing,” Siemer added.

More than 300 engineers from across the county were nominated to participate in the NAE’s 2011 Frontiers of Engineering Symposium. Symposium directors narrowed the list to 85 of the most prominent engineers under 45 years of age who have performed exceptional engineering research and technical work in industry, academia and government.

The NAE’s annual Frontiers in Engineering Symposium brings together a select group of emerging engineering leaders to discuss pioneering technical work and leading edge research to facilitate collaboration, the transfer of technologies and networking, said NAE President Charles Vest.

The NAE’s 2011 Frontiers of Engineering Symposium will focus on additive manufacturing, engineering sustainable buildings, neuroprosthetics, and semantic processing, Siemer said.

Mydea Technologies is one of the leading industry providers of 3D printing, additive manufacturing, rapid prototyping, and rapid tooling using digital manufacturing technologies to produce components for technology manufacturers.

Mydea Technologies is a client of the University of Central Florida Business Incubation Program and located at the Central Florida Research Park in east Orlando

About Mydea Technologies:
Mydea is like a 3DKinkos. Mydea helps both companies and individuals quickly design, customize and produce new product creations using the latest 3D Computer-Aided Design, 3D Printing and Direct Digital Manufacturing technologies. Mydea Technologies was incorporated in July 2003 with a mission to assist companies and individuals in all aspects of product development including design and engineering, 3D modeling, rapid prototyping and production. The company is committed to researching and utilizing the newest innovations and technology for rapid product development. Mydea Technologies is located in the Central Florida Research Park in Orlando, Fla. For more information, visit www.mydeatechnologies.com.

About NAE
The National Academy of Engineering is an independent, nonprofit institution that serves as an adviser to government and the public on issues in engineering and technology. Its members consist of the nation's premier engineers, who are elected by their peers for their distinguished achievements. Established in 1964, NAE operates under the congressional charter granted to the National Academy of Sciences in 1863. For more information, please visit www.nae.edu.

About the UCF Incubation Program:
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.