ORLANDO, Fla. — Stirling Sotheby’s International Realty Second Home and Vacation Property Specialist Christopher S. Cain turned his 16-year experience of owning a seaside villa at Kiawah Island, S.C. into two popular self-help books — Maximize Your Resort Property Investment (1984) and Road Map to Your Vacation Property Dream (1998). Now Cain presents a new retirement strategy — investing in resort and vacation homes.
“Don’t just think IRAs, investments and savings,” Cain said. “Add some real estate to your retirement plan. Buy a vacation property at today’s low prices for a lifestyle strategy that will add fun, excitement, status and enjoyment as you wind down your career,” he said.
Cain said resort properties are great for family vacations, and if you rent your property when you’re not vacationing, it will help pay the mortgage.
“When you retire in five, 10 or 15 years, your retirement home is waiting for you,” Cain advised. “Simply stop renting it out and move in full time,” he said.
Cain isn’t alone with his strategy. According to a March 2011 National Association of Realtors survey, Investment and Vacation Home Buyers Survey 2011, 34 percent of vacation homeowners acquired their resort property to use as a principal residence in the future.
“Eighty percent of owners said now is a good time to invest in real estate,” said Cain. “Prices and interest rates are at record lows and that won’t continue forever,” he said.
Visit http://youtu.be/v8g7TPBPz0M to hear more from Cain on his strategy
Showing posts with label Stirling Sotheby's International Realty. Show all posts
Showing posts with label Stirling Sotheby's International Realty. Show all posts
Thursday, June 30, 2011
Tuesday, June 21, 2011
Stirling Sotheby’s International Realty Reports Prices for Single Family Homes, Condominiums on the Rebound in Downtown Orlando
ORLANDO, Fla. --- Stirling Sotheby’s International Realty reports that inventories of available homes and condominiums for sale are at a six year low and prices for single family homes and condominiums in the downtown Orlando area appear to be on the rebound.
A recent market study by Stirling Sotheby’s Luxury Homes Specialist Jane Scrima shows that 73 single family homes are currently listed for sale in the Downtown Orlando area at an average price of $164.42 per square foot.
Scrima reported that 61 single family homes have sold in the Downtown Orlando area so far this year at an average sales price of $127.36 per square foot.
Sixteen single family homes sold during May at an average square foot price of $128.71
Scrima reported that 34 condominiums are currently listed for sale in the Downtown Orlando area at an average asking price of $234.60 per square foot.
From January through May 80 condominiums have sold in the downtown district at an average price of $141.72 per square foot.
Scrima said 15 condominiums sold during May at an average of $141.04 per square foot.
“We are definitely seeing an uptick in the average sale price of homes in the downtown area,” said Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty.
About Stirling Sotheby’s International Realty
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com
A recent market study by Stirling Sotheby’s Luxury Homes Specialist Jane Scrima shows that 73 single family homes are currently listed for sale in the Downtown Orlando area at an average price of $164.42 per square foot.
Scrima reported that 61 single family homes have sold in the Downtown Orlando area so far this year at an average sales price of $127.36 per square foot.
Sixteen single family homes sold during May at an average square foot price of $128.71
Scrima reported that 34 condominiums are currently listed for sale in the Downtown Orlando area at an average asking price of $234.60 per square foot.
From January through May 80 condominiums have sold in the downtown district at an average price of $141.72 per square foot.
Scrima said 15 condominiums sold during May at an average of $141.04 per square foot.
“We are definitely seeing an uptick in the average sale price of homes in the downtown area,” said Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty.
About Stirling Sotheby’s International Realty
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com
Thursday, June 16, 2011
Mark Arnold and Marcus Faller Join Stirling Sotheby’s International Realty To Create Global Real Estate Advisors
ORLANDO, Fla. --- Two long-term Orlando residents and veteran Real Estate and Financial Services professionals, Mark Arnold and Marcus Faller, have joined Stirling Sotheby’s International Realty in Orlando to form Global Real Estate Advisors (GREA).
GREA will be consulting with a global network of “trusted professional advisors” of foreign and domestic individuals and families of wealth. Its objective is to assist advisors and their clients in utilizing sophisticated investor profiling techniques to better understand the role that investing in Florida real estate can play in overall investment planning. Further, GREA will work closely with Florida commercial property owners, builders, developers and commercial realtors to introduce clients to exceptional property assets or real estate projects – that may have been delayed or become unmarketable for some time – in a manner that will be most acceptable to domestic and international investors.
“Today, high net worth individuals from around the world are bringing their capital into the United States, and are looking for investments that may include commercial, office, developments, luxury residences, vacation/resort properties, golf courses, and other potential opportunities,“ said Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty.
“Mark Arnold and Marcus Faller have an extensive background in working with investors from both the Financial Services and Real Estate perspectives. Soderstrom added, “We expect Arnold and Faller to play a major role in bringing these investors to the Central Florida market.”
Arnold earned a B.S. Degree in Finance from the University of Missouri-St. Louis and holds securities sales and Florida real estate licenses. Faller earned his B.S.B.A. Degree in Marketing from the University of Central Florida and a MBA degree from the Thunderbird School of Global Management in Phoenix, Ariz. Faller also holds securities sales and Florida real estate licenses.
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
GREA will be consulting with a global network of “trusted professional advisors” of foreign and domestic individuals and families of wealth. Its objective is to assist advisors and their clients in utilizing sophisticated investor profiling techniques to better understand the role that investing in Florida real estate can play in overall investment planning. Further, GREA will work closely with Florida commercial property owners, builders, developers and commercial realtors to introduce clients to exceptional property assets or real estate projects – that may have been delayed or become unmarketable for some time – in a manner that will be most acceptable to domestic and international investors.
“Today, high net worth individuals from around the world are bringing their capital into the United States, and are looking for investments that may include commercial, office, developments, luxury residences, vacation/resort properties, golf courses, and other potential opportunities,“ said Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty.
“Mark Arnold and Marcus Faller have an extensive background in working with investors from both the Financial Services and Real Estate perspectives. Soderstrom added, “We expect Arnold and Faller to play a major role in bringing these investors to the Central Florida market.”
Arnold earned a B.S. Degree in Finance from the University of Missouri-St. Louis and holds securities sales and Florida real estate licenses. Faller earned his B.S.B.A. Degree in Marketing from the University of Central Florida and a MBA degree from the Thunderbird School of Global Management in Phoenix, Ariz. Faller also holds securities sales and Florida real estate licenses.
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Wednesday, June 15, 2011
New Sotheby's International Realty® Website Makes Finding Luxury Homes Faster and Easier
ORLANDO, Fla. — Stirling Sotheby’s International Realty, the area's luxury real estate firm, said the brand’s newly redesigned, multilingual website helps consumers find the home of their dreams faster and easier by utilizing more search options and delivering a wealth of information and imagery about each listing.
The new http://www.sothebysrealty.com/eng utilizes technologies to enhance the user experience including search capabilities employing the most advanced and versatile search options available that allow users to define and refine how they want to search, whether by lifestyle or amenity.
“The Sotheby's International Realty brand has redefined the way consumers search for real estate,” said Wendy Purvey, chief marketing officer, Sotheby’s International Realty Affiliates LLC. “Our home page notably displays a rotation of some of our network’s most striking homes. When users mouse over the image, interactive boxes with additional information about the property appear.”
Each listing features a video "slide show" that allows viewers to listen to a narration in their preferred language. Also the property list price is displayed in dozens of currencies, all updated daily with the latest exchange rates. The website is viewable in many languages and dialects including traditional and simplified Chinese, English, Canadian and European French, German, Italian, Brazilian and European Portuguese, American and European Spanish, Vietnamese, Japanese, Korean and Russian, with more to come.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty in Orlando, said the new Sotheby’s International web site will have a special appeal for buyers in international markets who are interested in Central Florida homes and properties.
“The new Sotheby’s International web site offers a tremendous advantage to home owners and home buyers because it translates ‘for sale’ information into multiple languages, making it much easier for affluent international buyers to learn more about Central Florida luxury homes and unique properties,” Soderstrom said.
About Stirling Sotheby’s International Realty
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
About Sotheby’s International Realty Affiliates LLC
Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby’s International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. In February 2004, Realogy Corporation, a global provider of real estate and relocation services, entered into a long-term strategic alliance with Sotheby’s, the operator of the auction house. The agreement provided for the licensing of the Sotheby’s International Realty name and the development of a full franchise system by Realogy’s subsidiary, Sotheby’s International Realty Affiliates LLC. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby’s International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby’s auction house, established in 1744. For more information, visit www.sothebysrealty.com.
The new http://www.sothebysrealty.com/eng utilizes technologies to enhance the user experience including search capabilities employing the most advanced and versatile search options available that allow users to define and refine how they want to search, whether by lifestyle or amenity.
“The Sotheby's International Realty brand has redefined the way consumers search for real estate,” said Wendy Purvey, chief marketing officer, Sotheby’s International Realty Affiliates LLC. “Our home page notably displays a rotation of some of our network’s most striking homes. When users mouse over the image, interactive boxes with additional information about the property appear.”
Each listing features a video "slide show" that allows viewers to listen to a narration in their preferred language. Also the property list price is displayed in dozens of currencies, all updated daily with the latest exchange rates. The website is viewable in many languages and dialects including traditional and simplified Chinese, English, Canadian and European French, German, Italian, Brazilian and European Portuguese, American and European Spanish, Vietnamese, Japanese, Korean and Russian, with more to come.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty in Orlando, said the new Sotheby’s International web site will have a special appeal for buyers in international markets who are interested in Central Florida homes and properties.
“The new Sotheby’s International web site offers a tremendous advantage to home owners and home buyers because it translates ‘for sale’ information into multiple languages, making it much easier for affluent international buyers to learn more about Central Florida luxury homes and unique properties,” Soderstrom said.
About Stirling Sotheby’s International Realty
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
About Sotheby’s International Realty Affiliates LLC
Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby’s International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. In February 2004, Realogy Corporation, a global provider of real estate and relocation services, entered into a long-term strategic alliance with Sotheby’s, the operator of the auction house. The agreement provided for the licensing of the Sotheby’s International Realty name and the development of a full franchise system by Realogy’s subsidiary, Sotheby’s International Realty Affiliates LLC. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby’s International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby’s auction house, established in 1744. For more information, visit www.sothebysrealty.com.
Stirling Sotheby’s International Realty Offers New Incentive in Investor Sale of Lake County Home Sites: Prepaid School, Transportation Impacts
ORLANDO, Fla. --- Stirling Sotheby’s International Realty is offering a new incentive on the sale of 84 investor/builder home sites in three desirable Lake County communities: prepaid transportation and school impact fees.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said in addition to the lots being sharply discounted, pre-paid impact fees are also being offered as an unusual marketing incentive that will appeal to builders and investors.
“Transportation and school impact fees can total as much as $11,513 per home site and that can add dramatically to the cost of a new home,” Soderstrom said.
Altogether, Stirling Sotheby’s is marketing six finished home sites at Addison Place, located off Wolf Branch Rd. at Wolf Ridge Lane in Mount Dora; 58 finished home sites at Grand Island Oaks, located off S.R. 44 at Chain of Lakes Rd. in Grand Island; and 20 finished home sites at Sleepy Hollow, located south of S.R. 44 on Sleepy Hollow Rd. in Leesburg.
“All three established neighborhoods are in excellent locations, and these home sites represent an excellent private investment and even more valuable inventory for an established home builder,” said Troy Fletcher, the Stirling Sotheby’s International Realty agent representing the property.
Showcase Homes of Florida is the seller.
Fletcher said Stirling Sotheby’s International Realty is offering the finished home sites in bulk or by community.
“These home sites were initially offered with pricing that was discounted by 40 percent,” Soderstrom said. “The seller is now discounting the prices even further to make them available for immediate sale,” he said.
“I don’t know of another offering in the Leesburg Chain of Lakes region that promises a better deal for a home builder or an investor,” Fletcher said.
Visit http://www.stirlingsir.com/eflyers/agents/tfletcher/tf.html
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said in addition to the lots being sharply discounted, pre-paid impact fees are also being offered as an unusual marketing incentive that will appeal to builders and investors.
“Transportation and school impact fees can total as much as $11,513 per home site and that can add dramatically to the cost of a new home,” Soderstrom said.
Altogether, Stirling Sotheby’s is marketing six finished home sites at Addison Place, located off Wolf Branch Rd. at Wolf Ridge Lane in Mount Dora; 58 finished home sites at Grand Island Oaks, located off S.R. 44 at Chain of Lakes Rd. in Grand Island; and 20 finished home sites at Sleepy Hollow, located south of S.R. 44 on Sleepy Hollow Rd. in Leesburg.
“All three established neighborhoods are in excellent locations, and these home sites represent an excellent private investment and even more valuable inventory for an established home builder,” said Troy Fletcher, the Stirling Sotheby’s International Realty agent representing the property.
Showcase Homes of Florida is the seller.
Fletcher said Stirling Sotheby’s International Realty is offering the finished home sites in bulk or by community.
“These home sites were initially offered with pricing that was discounted by 40 percent,” Soderstrom said. “The seller is now discounting the prices even further to make them available for immediate sale,” he said.
“I don’t know of another offering in the Leesburg Chain of Lakes region that promises a better deal for a home builder or an investor,” Fletcher said.
Visit http://www.stirlingsir.com/eflyers/agents/tfletcher/tf.html
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Tuesday, June 7, 2011
Stirling Sotheby’s International Realty Appoints Lynn Edwards Luxury Home Specialist in Orlando World Marketing Center
ORLANDO, Fla. --- Stirling Sotheby’s International Realty has appointed Lynn Edwards as International Luxury Home Specialist working out of Stirling Sotheby’s World Marketing Center in Orlando.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said Edwards is a veteran corporate senior leader with more than 30 years of experience as a strategic partner of an international technology corporation’s Latin American and Caribbean sales and support operations.
“Lynn Edwards has an exceptional background and extensive contact throughout the U.S., Central America and the Caribbean,” Soderstrom said. “In her role as Trusted Real Estate Advisor we expect her to contribute to our growth in the World Marketing Center in Downtown Orlando,” Soderstrom said.
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said Edwards is a veteran corporate senior leader with more than 30 years of experience as a strategic partner of an international technology corporation’s Latin American and Caribbean sales and support operations.
“Lynn Edwards has an exceptional background and extensive contact throughout the U.S., Central America and the Caribbean,” Soderstrom said. “In her role as Trusted Real Estate Advisor we expect her to contribute to our growth in the World Marketing Center in Downtown Orlando,” Soderstrom said.
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Thursday, June 2, 2011
Stirling Sotheby’s International Realty Names Scott Sadove International Luxury Home Specialist
ORLANDO, Fla. --- Stirling Sotheby’s International Realty recently appointed Scott Sadove International Luxury Home Specialist.
Sadove earned his B.S. Degree from Vanderbilt University and a MBA Degree from the Crummer Graduate School of Business at Rollins College with an emphasis on finance and marketing.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said Sadove has 10 years of experience in real estate. He is a member of the Orlando Regional Realtor Association, the Florida Realtor Association and the National Association of Realtors.
Sadove’s various degrees and positions held in the real estate industry along with a network of contacts and connections give him an edge in the luxury home sales arena that will lead to optimal results.
“Scott Sadove is one of the best educated and highly trained associates at Stirling Sotheby’s International Realty,” Soderstrom said.
“Much of his early experience was formed on commercial property, including management of more than four million square feet of mall or regional shopping center space working for Simon Property Group and Kitson & Partners,” Soderstrom said.
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Sadove earned his B.S. Degree from Vanderbilt University and a MBA Degree from the Crummer Graduate School of Business at Rollins College with an emphasis on finance and marketing.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said Sadove has 10 years of experience in real estate. He is a member of the Orlando Regional Realtor Association, the Florida Realtor Association and the National Association of Realtors.
Sadove’s various degrees and positions held in the real estate industry along with a network of contacts and connections give him an edge in the luxury home sales arena that will lead to optimal results.
“Scott Sadove is one of the best educated and highly trained associates at Stirling Sotheby’s International Realty,” Soderstrom said.
“Much of his early experience was formed on commercial property, including management of more than four million square feet of mall or regional shopping center space working for Simon Property Group and Kitson & Partners,” Soderstrom said.
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Thursday, May 26, 2011
Stirling Sotheby’s International Realty Named Exclusive Sales and Marketing Agent for Unique Sweetwater Club Luxury Estate
ORLANDO, Fla. --- Stirling Sotheby’s International Realty was recently named exclusive sales and marketing representatives for a unique luxury estate at 106 Squire Hill Rd. in the Sweetwater Club in Longwood.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said the prestigious 8,500 square foot estate home is one of the most desirable properties in Florida.
“Sweetwater Club was originally developed by Everette Huskey and still ranks as one of the most unique, beautiful and exclusive neighborhoods in Florida,” Soderstrom said.
“Sweetwater Club will never be duplicated, as zoning and land use laws have since changed. This property offers a lifestyle that is one of the last of its kind anywhere,” Soderstrom said.
International Luxury Home Specialists Sally Andy and David Warren Stirling Sotheby’s Heathrow Gallery are representing the property which is listed at $1,299,000 with its 4.5 acre park-like homesite.
The recently renovated home, with eight bedrooms, seven full baths and two half-baths, features an island gourmet kitchen with all new custom cabinetry and granite counters.
Outside, the estate features a resort style outdoor living area with tropical pool, waterfalls, stone grotto, koi pond and oversized heated spa. The home also features a seven car garage.
Photo Gallery: http://www.tourfactory.com/idxr731285
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said the prestigious 8,500 square foot estate home is one of the most desirable properties in Florida.
“Sweetwater Club was originally developed by Everette Huskey and still ranks as one of the most unique, beautiful and exclusive neighborhoods in Florida,” Soderstrom said.
“Sweetwater Club will never be duplicated, as zoning and land use laws have since changed. This property offers a lifestyle that is one of the last of its kind anywhere,” Soderstrom said.
International Luxury Home Specialists Sally Andy and David Warren Stirling Sotheby’s Heathrow Gallery are representing the property which is listed at $1,299,000 with its 4.5 acre park-like homesite.
The recently renovated home, with eight bedrooms, seven full baths and two half-baths, features an island gourmet kitchen with all new custom cabinetry and granite counters.
Outside, the estate features a resort style outdoor living area with tropical pool, waterfalls, stone grotto, koi pond and oversized heated spa. The home also features a seven car garage.
Photo Gallery: http://www.tourfactory.com/idxr731285
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Tuesday, May 10, 2011
Stirling Sotheby’s International Realty Appointed Exclusive Sales, Marketing Agents at Johns Lake Point in Winter Garden
ORLANDO, Fla. --- Stirling Sotheby’s International Realty has been named exclusive sales and marketing agents at Johns Lake Point, centrally located on Avalon Road in Winter Garden.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said associates Jennifer Gonzalez and Luis Gonzalez of Stirling Sotheby’s Heathrow Gallery are representing the Johns Lake Point developer Misty Ridge Ventures in sales of nine new home residences on the property priced from the $160s to the mid $400s.
Altogether, 323 new homes are planned at Johns Lake Point in three distinct villages with 50-, 75- and 85-foot lots. In addition, construction will start this summer on a 4,000 square foot amenity center with fitness facilities, a junior Olympic-sized pool, tennis courts and children’s play area.
Stirling Sotheby’s associate Jennifer Gonzalez said new three to six-bedroom homes at Johns Lake Point range in size from 1,600 square feet of living space to 3,800 square feet, some of which are situated on preserve and pond front homesites.
Gonzalez said close proximity to Orlando’s main arterial highways – State Roads 408 and 429 and the Florida Turnpike – makes Johns Lake Point within easy access to anywhere in the metro Orlando area.
“Our onsite model sales center is now open,” Gonzalez said.
Photo Gallery: http://www.stirlingsir.com/eflyers/johnslake/gallery/
Video: http://www.youtube.com/watch?v=9TWnFWV1cQ8
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Friday, March 18, 2011
Stirling Sotheby's International Realty Associate's Online Kudos Gaining New Clients, New Real Estate Sales
ORLANDO, Fla. --- Don’t tease Linnette Sanzalone about her online cred. Sanzalone, an International Luxury Home Specialist at Stirling Sotheby's International Realty, can count a half dozen new clients that came her way after reading 5-star reviews on the Zillow real estate web site.
Zillow solicits customer reviews of area realtors and real estate companies.
“I first started hearing the buzz about three months ago,” Sanzalone said. “A few of my friends---fellow Realtors---called to tell me they had read about me on the Internet. At first, I didn’t pay much attention,” she said.
“Then clients began reaching out to her asking for help selling their homes---buying homes,” said Roger Soderstrom, founder and owner at Stirling Sotheby's International Realty.
“Homebuyers and sellers are so much more sophisticated today than they were even 10 years ago.” Sanzalone said. “I can’t remember the last client I spoke with who wasn’t researching the Internet to buy or sell a home,” she said.
Soderstrom said, “Zillow.com ranks as one of the nation’s leading real estate portals, with listings of thousands of homes for sale. Zillow also offers online appraisals of individual homes, though such appraisals are only general estimates,” he said.
“Most of our clients visit Zillow and some of our clients use it as an absolute guide,” Sanzalone said.
Sanzalone’s past clients have been generous with their praise for her expert advice and quick response, Soderstrom said.
“So-called word-of-mouth is the best form of advertising you can have in any business, but it’s doubly important in real estate,” Sanzalone said. The Internet and web portals like Zillow have made it so much more productive, and I can say with certainty that clients take ‘customer reviews’ to heart when choosing a Realtor,” she said.
Visit http://standaloneluxuryhomes.com/meet_linnette/
* * *
For more information, contact: Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty, 407-581-7890
About Stirling Sotheby’s International Realty: Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Zillow solicits customer reviews of area realtors and real estate companies.
“I first started hearing the buzz about three months ago,” Sanzalone said. “A few of my friends---fellow Realtors---called to tell me they had read about me on the Internet. At first, I didn’t pay much attention,” she said.
“Then clients began reaching out to her asking for help selling their homes---buying homes,” said Roger Soderstrom, founder and owner at Stirling Sotheby's International Realty.
“Homebuyers and sellers are so much more sophisticated today than they were even 10 years ago.” Sanzalone said. “I can’t remember the last client I spoke with who wasn’t researching the Internet to buy or sell a home,” she said.
Soderstrom said, “Zillow.com ranks as one of the nation’s leading real estate portals, with listings of thousands of homes for sale. Zillow also offers online appraisals of individual homes, though such appraisals are only general estimates,” he said.
“Most of our clients visit Zillow and some of our clients use it as an absolute guide,” Sanzalone said.
Sanzalone’s past clients have been generous with their praise for her expert advice and quick response, Soderstrom said.
“So-called word-of-mouth is the best form of advertising you can have in any business, but it’s doubly important in real estate,” Sanzalone said. The Internet and web portals like Zillow have made it so much more productive, and I can say with certainty that clients take ‘customer reviews’ to heart when choosing a Realtor,” she said.
Visit http://standaloneluxuryhomes.com/meet_linnette/
* * *
For more information, contact: Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty, 407-581-7890
About Stirling Sotheby’s International Realty: Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Monday, August 16, 2010
Stirling Sotheby's International Realty Market Report Shows Alaqua Lakes Homes are Holding Their Value, although Sales are Down
LAKE MARY - Alaqua Lakes, the luxury country club community located at Lake Mary Blvd. and Markham Woods Road in Seminole County, appears to be holding home values better than most neighborhoods in central Florida.
Cassandra Levine, luxury homes specialist at Stirling Sotheby’s International Realty and Alaqua Lakes community specialist, said seven luxury homes have sold during the first six months of 2010 at an average sale price of $977,942. In 2009, Alaqua Lakes saw sales at a lower average price of $868,153, Levine said.
The highest sale price for the first half of the year was $1,264,000, but it’s lower than the $1,475,000 highest sale reported in 2009.
Thirty-three luxury homes at Alaqua Lakes were listed for sale during the first six months of 2010, Levine said, compared with 45 in 2009.
Sellers are reducing their asking prices, but only slightly, Levine said.
“In 2009, the average asking price listed was $988,330. Today, the average asking price is $1,070,948,” she said. That could change, but not much.
”The difference between the average asking price and the average sale price is less than 10 percent,” Levine said.
“There’s some room for negotiation, but Alaqua Lakes was well-established before the real estate downturn and asking prices are very realistic here,” Levine added.
To view a video of Alaqua Lakes, go to http://www.stirlingsir.com/video/uneek/Video/ALAQUA%20SMALL%20GOOD.wmv.
To view the Alaqua Lakes Market Trends, go to http://www.stirlingsir.com/video/uneek/Video/ALAQUA%20SMALL%20GOOD.wmv
For more information, contact: Cassandra Levine, Luxury Home Specialist, Stirling Sotheby’s International Realty-Heathrow/Lake Mary, 407-620-8483; clevine@StirlingSIR.com; Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty 407-581-7890 rsoderstrom@StirlingSIR.com
About Stirling Sotheby’s International Realty: Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Cassandra Levine, luxury homes specialist at Stirling Sotheby’s International Realty and Alaqua Lakes community specialist, said seven luxury homes have sold during the first six months of 2010 at an average sale price of $977,942. In 2009, Alaqua Lakes saw sales at a lower average price of $868,153, Levine said.
The highest sale price for the first half of the year was $1,264,000, but it’s lower than the $1,475,000 highest sale reported in 2009.
Thirty-three luxury homes at Alaqua Lakes were listed for sale during the first six months of 2010, Levine said, compared with 45 in 2009.
Sellers are reducing their asking prices, but only slightly, Levine said.
“In 2009, the average asking price listed was $988,330. Today, the average asking price is $1,070,948,” she said. That could change, but not much.
”The difference between the average asking price and the average sale price is less than 10 percent,” Levine said.
“There’s some room for negotiation, but Alaqua Lakes was well-established before the real estate downturn and asking prices are very realistic here,” Levine added.
To view a video of Alaqua Lakes, go to http://www.stirlingsir.com/video/uneek/Video/ALAQUA%20SMALL%20GOOD.wmv.
To view the Alaqua Lakes Market Trends, go to http://www.stirlingsir.com/video/uneek/Video/ALAQUA%20SMALL%20GOOD.wmv
For more information, contact: Cassandra Levine, Luxury Home Specialist, Stirling Sotheby’s International Realty-Heathrow/Lake Mary, 407-620-8483; clevine@StirlingSIR.com; Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty 407-581-7890 rsoderstrom@StirlingSIR.com
About Stirling Sotheby’s International Realty: Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Tuesday, May 12, 2009
Stirling Sotheby's International Realty to Participate in Two-Weekend Community Open House at Oxford Moor in Southwest Orlando
Stirling Sotheby's International Realty to Participate in Two-Weekend Community Open House at Oxford Moor in Southwest Orlando
ORLANDO, Fla. - Stirling Sotheby’s International Realty is coordinating a community open house at the luxury gated community, Oxford Moor in the Windermere area of southwest Orlando the weekends of May 16-17 and May 23-24.
Roger Soderstrom, owner and founder of Stirling Sotheby’s International Realty, said real estate agents will be on hand at each of the upscale residences that range from 4,000 square feet and up, priced from $630,000 to $1,149,000.
KC Ye, sales executive with Stirling Sotheby’s International Realty’s Windermere-Dr. Phillips office, lives in Oxford Moor and is the organizer of the event in cooperation with the community’s Owners Association.
“KC has been working closely with the Oxford Moor Owners Association, who have graciously allowed this type of open house in their exclusive community,” said Soderstrom.
Ye said homes being showcased at Oxford Moor, situated on half-acre plus lots in one of the Windermere area’s newest communities off SR 535, will be open from 11 a.m. to 2 p.m. Saturday and 1-4 p.m. Sunday on both weekends.
For information, call KC Ye at 407-925-7909 and for directions, go to http://www.mapquest.com/ insert a starting address and destination: 5926 Oxford Moor Boulevard, Windermere, FL 34786.
For more information, contact:
KC Ye, Sales Executive, Stirling Sotheby’s International Realty-Windermere/Dr. Phillips; 407.925.7909 (http://www.homesbykcye.com/);
Roger Soderstrom, Founder/Owner, Stirling Sotheby’s International Realty, 407.588.1260
Beth Payan,Larry Vershel Communications Inc. 407.644.4142
Tuesday, May 5, 2009
Stirling Sotheby's International Realty Launches Coastal Lifestyles Group to Serve Florida’s East Coast Communities
Stirling Sotheby's International Realty Launches Coastal Lifestyles Group to Serve Florida’s Coast Communities – Stirling Sotheby's World Marketing Center Appoints Kyle Hogan, Karen Nierenberg, Jack Jeffcoat to Head New Marketing Group
ORLANDO, Fla. - Stirling Sotheby’s International Realty has launched a new marketing group – the Coastal Lifestyles Group – to serve Florida’s east coast communities with expert real estate marketing services.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said the new group includes three of Brevard County’s most successful real estate agents.
Soderstrom said Kyle Hogan, Karen Nierenberg and Jack Jeffcoat, are part the firm’s new Coastal Lifestyles Group, which will be aligned with Stirling Sotheby’s International Realty’s World Marketing Center.
“Our Coastal Lifestyles Group will focus on providing exceptional opportunities for buyers and sellers on Florida’s east Coast,” Soderstrom said.
“These are three of the Florida east coast’s most successful real estate executives,” Soderstrom said.
About Kyle Hogan (*standing right in photo)
Kyle Hogan has consistently ranked as a top producing agent representing buyers and sellers of unique properties throughout the coastal cities of Florida. He specializes in the areas of Satellite Beach, Lansing Island, Colfax Landing, the country club communities of Suntree, La Cita and Rockledge.
Hogan attributes his success to exceptional high standards and values, honesty, integrity, great people skills and skillful negotiation techniques.
“I have a strong commitment to providing the highest level of service,” Hogan said, “and have long list of loyal repeat clients.”
“Kyle’s expertise and talents have made him a recognized leader in the real estate industry. He believes strongly in building long term relationships, which is evidenced by his impressive list of referral clients,” Soderstrom said.
“He prides himself on his ability to do whatever it takes to find the ‘perfect home,’ and negotiate the smoothest transaction possible,” he added.
About Jack Jeffcoat (*Seated front in photo)
Jack Jeffcoat has consistently ranked among the top-producing real estate agents throughout Brevard County and the Central Florida area.
Jeffcoat earned his CLHMS (Certified Luxury Home Marketing Specialist) designation in 2008 and he specializes in luxury real estate properties in Satellite Beach, Lansing Island, Summer Lakes, Whyndam at Duran, Baytree, Charloias Estates, Colfax Landing, the country club communities of Suntree, La Cita, Rockledge, Isleworth, Bayhill and Keenes Pointe, Soderstrom said.
He also has expertise in luxury waterfront properties in Melbourne Beach, Indian Harbour Beach and Cocoa Beach.
“Jack Jeffcoat is a recognized leader in the coastal lifestyle real estate industry,” Soderstrom said. He was born in Key West and currently resides in Melbourne.
“Jack is tirelessly dedicated to his clients and his community, which allows him to provide the finest services to the affluent homebuyers and sellers of Central Florida and the Space Coast areas,” he said.
Jack is actively involved with several charitable foundations, including American Cancer Society and Young Professionals of Brevard. He is a member of Suntree Country Club.
Among his many awards, Jeffcoat was “Rookie of the Year,” “Top Producer” and “Top Listing and Sales Associate.”
About Karen Nierenberg (*Standing Left in Photo)
Karen Nierenberg previously served as a sales associate for the Vieira Company which developed much of West Brevard County. At McCluskey GMAC Realty, Nierenberg was the top single producer from 2001 through 2006 and the top individual agent for Brevard County.
At GMAC Realty, Nierenberg ranked among the top five percent nationally within GMAC. At Keller Williams Realty, she ranked as the top single producer and top group producer in 2005 and 2006.
Nierenberg served as Director of the Board at Resurrection Ranch, a shelter for women and children), and is a member of Suntree Country Club since 1988. She has resided at Suntree since 1989 and sat on the marketing committee at the club. Nierenberg is also a member of the Kiwi Tennis Center and Trinity Presbyterian Church.
For more information please contact
Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty 407-588-1260
Larry Vershel or Beth Payan, Larry Vershel Communications 407-644-4142
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world.
Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, worldwide auctions, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates five performance centers which serve all of Central Florida.
Tuesday, March 17, 2009
Upcoming Stirling Sotheby’s International Realty–HBA Worldwide Auction March 28
Two Luxury Homes in the Windermere Area could bring Million-Dollar Bids at Upcoming Stirling Sotheby’s International Realty–HBA Worldwide Auction March 28
ORLANDO, Fla. - Stirling Sotheby’s International Realty and the Home Builders Association of Mid Florida have joined forces to produce a unique event scheduled for March 28 in Orlando http://www.hbaauction.com/ – a worldwide auction of custom homes that could generate millions of dollars worth of sales from buyers all around the world.
Two Windermere-area properties slated for the auction block could bring bids of more than $1 million, said Roger Soderstrom, founder and principal of Stirling Sotheby’s International Realty.
A 5,268 square foot luxury home at 9730 Lake Hugh Drive, (Photos, www.obeo.com/520337), in Gotha previously listed for sale at $1.65 million will be offered with a starting bid of $890,000, Soderstrom said.
The four-bedroom, five-and-one-half bath luxury home, built in 2007 with its own security gates, boasts a three-car garage and a master suite with its own morning bar, coffee maker and refrigerator, a home theater that rivals the local cineplex, a gourmet kitchen worthy of its own TV show and a resort-style swimming pool with a rock waterfall.
A lakefront estate home on Lake Hancock at 14616 Avenue of the Rushes, (Photos, www.obeo.com/523350), in Winter Garden will be offered with a starting bid of $788,000, Soderstrom said. The 4,340 square foot luxury home, recently listed for sale at $1.98 million, offers four bedrooms, four-and-one-half baths, a three-car garage and gourmet kitchen, along with a huge outdoor entertainment area with a swimming pool, two fountains and two-level terraced deck.
“There are several remarkable properties scheduled for auction and we anticipate the winning bids will represent both substantial bargains and high prices,” Soderstrom said.
“I can’t remember when we have had so many fabulous custom and estate homes for sale in a single auction,” he said.
Stirling Sotheby’s International Realty’s Worldwide Auction Group will accept bids online at http://www.auctionsbystirling.com/ or bidders can register to bid in person via telephone at 407-588-1260, Soderstrom said.
For more information contact:
Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty, 407-588-1260
Larry Vershel or Beth Payan, Larry Vershel Communications, 407-644-4142
Saturday, March 7, 2009
President Obama’s Housing Recovery Plan deserves a chance to Succeed---and it might, says leading Realtor Roger Soderstrom
President Obama’s Housing Recovery Plan deserves a chance to Succeed---and it might, says leading Realtor Roger Soderstrom
ORLANDO, Fla. - President Obama’s recently announced housing recovery plan may succeed in stabilizing the U.S. housing market and re-energizing the home building industry, says one of Central Florida’s leading real estate analysts.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, one of the area’s largest real estate companies, said he thinks Americans may be surprised at how quickly the housing market returns.
“We won’t ever see a return to 2005 levels of activity,” Soderstrom cautioned. “That was a once-in-a-lifetime phenomenon and we’re paying for it now,” he said.
But, Soderstrom said, both housing values and new home construction are likely to see upswings as a result of President Obama’s recovery plan. And the whole world is waiting for it.
“Housing is the key to U.S. economic recovery and the U.S. is the lynchpin of the global economy,” Soderstrom said. “We have extensive contacts with international investors and vacation home buyers awaiting the U.S. recovery so they can get back into the market here,” he said.
President Obama announced plans to allocate $75 billion in TARP funds to help lenders modify distressed mortgage loans.
“That’s a good first step,” Soderstrom said. “If it is applied conscientiously it could prove a major shot in the arm for the housing market by encouraging home owners when they need it,” he said.
An additional $200 billion---from funding previously authorized by Congress---will spur Fannie Mae and Freddie Mac to move in the same direction.
“By any measure, $275 billion is a substantial effort,” Soderstrom said.
“Past policies---in the context of all the other financial shortfalls---have been disastrous and the sooner we can refocus on sound business policies that include both public and private sectors, the sooner we will encourage Americans to renew their faith in American real estate as a sound investment for the future,” Soderstrom said.
The key, Soderstrom said, will be to reshape the housing industry as a secure long-term investment.
“We shouldn’t look at housing as an investment commodity to earn short-term profits,” Soderstrom said. “That’s an abuse of the system and it’s the reason we’re in this mess.”
“For more than half a century, American real estate has stood as the most reliable long-term security a family could invest in,” Soderstrom said. “That’s what’s made this country such a financial powerhouse, and that’s what will lead the world economic recovery in the years ahead,” he added.
For more information contact
Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty 407-588-1260
Larry Vershel or Beth Payan, Larry Vershel Communications 407-644-4142
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