Orlando-based Business Consulting and Internet Marketing Company is Anything but Mainstream with its Diverse Workforce and Fun Atmosphere

ORLANDO, Fla. – Take one look at In Business Inc., a rapidly growing Internet-based marketing company, and you’ll know it isn’t your father’s kind of marketing company.

In Business, which recently expanded into its third office space at the University of Central Florida’s Business Incubator – Orlando on Colonial Drive, dares to be different and the company’s workforce – as well as work style – is evidence of that.

When David Wolf’s 10 employees gather in the conference room for an impromptu staff meeting, it looks more like a gathering of the United Nations with representation from numerous continents. And like Wolf, many of them opt to sit on fitness balls instead of office chairs. “It’s good for your back,” he says.

“We have people working here who are from all over the world and from all religions and beliefs,” Wolf said. “From geography to ethnicity to religion and even age, we’ve got it here. We all get along great and have fun while we work.”

The staff – which includes two employees who work off-site in Houston and in the Dominican Republic – are anything but mainstream, with roots in countries like India, Peru, the Dominican Republic and China. And, religions such as Muslim, Agnostic, Christian, and believers in non-religious spirituality also are represented at In Business.

Wolf, who co-founded the company two years ago, said he never planned to have such a diverse staff; it just happened that way. What is amazing, he says, is how well everyone works together without issue.

“I wanted to run a company where employees worked hard, but also had fun,” he said, explaining the many perks he offers employees like working from home, casual attire, and the ability to launch their own ventures with his support and guidance.

Wolf said In Business doesn’t judge employees on how many hours they work, as there are no set hours. Instead, they are judged on the quality and speed of their work. New employees are given extensive training and learn what is expected of them.

“The better their output, and more efficiently they use their time, the more I am willing to pay them,” Wolf says, “If I don’t, someone else will.”

Wolf says he wanted to build a workplace where people “looked up and saw nothing in their way.”

“Because of the culture we’ve built, I think the staff is very happy and they enjoy coming to work,” he said.

About In Business Inc.:
In Business Inc. is an Orlando-based company that specializes in building holistic marketing strategies to generate online leads for small and large businesses.

About the UCF Business Incubation Program:
Since its founding in 1999, the UCF Business Incubation Program has helped more than 200 emerging companies (including more than 100 current clients) create over $200 million in annual total economic output and more than 1,600 new jobs with an average salary of $59,000. With nine facilities across the Greater Orlando community, the Business Incubation Program is a collaboration in economic development between the University of Central Florida, Orange County, the City of Orlando, Seminole County, the City of Winter Springs, The City of Sanford, Lake County, the City of Leesburg, Osceola County, the City of Kissimmee, City of St. Cloud, Volusia County and the Florida High Tech Corridor Council. Please visit www.incubator.ucf.edu and UCFBIP on Facebook.