Wednesday, September 28, 2011

First Green Bank Hopes to Turn Lake County ‘Green’ one Customer at a Time, says Bank’s Chief Executive Officer

EUSTIS, Fla. – When Eustis native Kenneth LaRoe capped a successful career by selling Florida Choice Bank in 2006 he and his wife Cindy set out on a lengthy, soul searching journey across the U.S. in a motor home.

“I retired,” LaRoe explained.

Along the way he began reading a book his brother had given him: Let My People Go Surfing, by Yvon Chouinard, founder of Patagonia, a highly successful outdoor clothing and equipment company.

“Chouinard’s philosophical approach to business influenced me greatly,” LaRoe said. “Business can be holistic. In addition to making a profit, business can have a positive impact on society. Chouinard developed a business model which integrated his principles and professional acumen. He was able to experience enduring success without the degree of ethical compromise that often counters the contributions business leadership is capable of making to our environment and culture.”

When LaRoe returned, he decided to put his philosophy to work.

“I have been a committed environmentalist all my life,” LaRoe said. “Efficient, wise use of our resources — conservation — is a fundamental virtue and an economic necessity,” he said.

LaRoe returned to Eustis with a new passion: How to put his principles to the test in the banking business.

“I began talking with some of my colleagues and friends and we got very excited,” LaRoe said. “We wanted to create a business that would be both profitable and focus on doing the right thing. Those two concepts aren’t mutually exclusive.”

First Green Bank now has locations in Clermont and Eustis and will open its new headquarters facility in Mount Dora in October, with a third full service branch opening in Volusia County before the end of the year.

The 12,000 square foot First Green Bank headquarters building, under construction on U.S. 441 in Mount Dora was designed by Environmental Dynamics, Inc. emphasizing energy efficiency and water conservation while utilizing recycled and healthy building materials. Both the interior and exterior of the building were meticulously planned to minimize environmental impact during construction as well as over the long term. Even the siting of the building was chosen to minimize costs and maximize efficiency.

“It should exceed the LEED Platinum standard set by the U.S. Green Building Council for energy efficiency, environmental sensitivity and the safety, security and comfort of its customers, workers and the community. The goal was to fuse form and function in the design of our headquarters, and a great deal of time and thought went into achieving that synergy,” LaRoe said.

Visually reminiscent of Frank Lloyd Wright’s mature, organic style, the building has a remarkable “Butterfly Roof,” which funnels collected rainwater to a 75,000 gallon storm vault. The stored rainwater provides 100 percent of the water used in irrigating the landscaping, which was sustainably designed to utilize plants native to the Florida ecosystem.

An additional 80,000 gallons of HVAC condensate water per year will be captured to a subterranean storage cistern and used to flush toilets and irrigate interior vegetation systems. The multitude of windows on the structure optimize the use of natural sunlight and provide over 90 percent of those working inside with external views, while the efficient fluorescent and LED fixtures provide interior lighting that uses 62 percent less electricity than a standard lighting scheme.

LaRoe’s environmental principles mesh perfectly with his conservative business principles, he said.

“Our headquarters building will use approximately 66 percent less energy than a traditionally designed building of the same size, and be 79 percent more water efficient. Overall efficiency gains of this size will result in a measureable reduction in operating expenses over time. ” LaRoe said.

First Green Bank supplies its couriers with hybrid Toyota Prius vehicles, and provides a Prius as an employee loaner vehicle for use on local business as well as extended personal trips.

“Reducing our carbon footprint is a critical component of our business model. If we can do business in way that reduces the amount of greenhouse gases produced by burning less fossil fuels for electricity and transportation, we not only save operating costs, we also have less environmental impact. We encourage our customers to do likewise, and support those that do by providing complimentary electrical vehicle charging stations at all of our branch locations,” LaRoe said.

“All of us hope that through education and influence that we can change attitudes,” LaRoe said. “We can show people there is a better way.”

Maximize Angel Investments to Showcase High-Powered Sponsors at Dave Berkus Seminar Nov. 9 at Grand Bohemian Hotel

ORLANDO, Fla. --- Maximize Angel Investments of Central Florida, Inc., which plans to invest millions of dollars in startup industries in Central Florida to increase jobs and stimulate the local economy, plans to showcase a core group of powerful sponsors at its Dave Berkus Seminar on Nov. 9 at the Grand Bohemian Hotel in downtown Orlando.

Berkus, the California angel investments guru whose personal angel investments track record includes more than 70 successful investments and an internal rate of return that exceeds 97 percent, will present a two-hour lesson on angel investing for up to 100 participants expected at the seminar, said William De Temple, chief executive officer of Maximize Angel Investments.

Sponsors of the seminar will lend credence to the importance of De Temple’s effort. They include AP Capital Partners, Platinum Sponsor of the Seminar. AP Capital Partners funded ZeroChaos, an Orlando tech startup that recently sold for more than $200 million.

The Baker & Hostettler law firm, one of Central Florida’s largest, is the Seminar’s Gold Sponsor. Among Baker & Hostettler’s clients is AP Capital Partners.

Greenberg Traurig, another Orlando-area legal powerhouse, is the Seminar’s Bronze Sponsor. Among Greenberg Traurig‘s clients is the founder of ZeroChaos, Harold Mills.

“Dave Berkus is an informative, entertaining speaker who is widely recognized as an international leader in angel investment strategies and best practices,” De Temple said.

“Maximize Angel Investments has already recruited 30 angel investors who have pledged to invest $50,000 annually in local startup companies. The momentum is moving in our direction,” De Temple said.

For more information about the seminar, contact Maximize Angel Investments of Central Florida, Inc., at 407-674-1925 or visit www.maxangelinvestments.com.

BEAZER HOMES STARTS NEW PHASE AT DUPREE LAKES IN LAND O'LAKES WITH 81 HOMESITES

TAMPA, Fla. --- Beazer Homes has started a new phase of 65-foot home sites at Dupree Lakes, located off of Collier Parkway three miles north of SR 54 in Land O’Lakes.

Ed Suchora, president of Beazer Homes in the Tampa Bay region, said 81 new home sites in the new phase will feature new four, five and six-bedroom single-family homes that range in size from 2,500 square feet of living space to 3,400 square feet and all homes will include a three car garage.

New homes at Dupree Lakes will be priced from the low $200s, Suchora said.

Dupree Lakes features a community sports complex and clubhouse that includes a resort-style swimming pool and splash zone with playground area, tennis courts, basketball and volleyball courts. The Pasco County community is convenient to shopping, entertainment a new hospital and 15 minutes from three highly rated schools.

Visit www.beazer.com or call 813-929-0710 at Dupree Lakes which is open 10-6 Tuesday through Saturday and Noon to 6 Sunday and Monday.

About Beazer Homes:
Beazer Homes, headquartered in Atlanta, is one of the country's 10 largest single-family homebuilders with operations in 17 states. Beazer Homes is listed on the New York Stock Exchange under the ticker symbol "BZH."

GroundFlights begins formal operations in Central Florida Signs first client: Tel-Tron Technologies

ORLANDO, Fla., ---- GroundFlights has officially launched their exclusive and innovative ground transportation service in Central Florida. Their fleet currently consists of their specially designed and technologically advanced Lincoln Navigator Mobile Executive Offices.

These MEOs provide the productivity, comfort, flexibility and attentiveness of a private jet at a fraction of the cost. GroundFlights is an alternative mode of business travel within the state of Florida for those who typically use commercial air or personal and company vehicles to reach cities around the state for meetings, events, and other business-focused matters.

It was the promise of the benefits of being able to recapture the massive amounts of lost productivity typically experienced with conventional business travel that made GroundFlights an easy decision for Tel-Tron Technologies. Tel-Tron, located in Daytona Beach, is a leading manufacturer of technology solutions for senior living communities and regularly travels throughout the state to visit new prospective clients, to strengthen relationships with existing clients and for technical service installations and upgrades.

Brian Dawson, president and chief executive officer of Tel-Tron said, “The decision to use GroundFlights was a no-brainer. Our growth depends on business travel to prospect and customer sites, but that doesn’t mean we can afford an entire day of lost productivity while doing so. GroundFlights Mobile Executive Offices offer my staff comfortable surroundings, technology to stay connected and productive, and at a price point that makes sense for our business.”

After a recent GroundFlights trip, Malcolm Graham, vice president at Tel-Tron said, “I basically doubled my productivity,” adding that the best part of his GroundFlights experience was, “Being productive while I would have otherwise been driving. I visited four customer sites and was effectively ‘in the office’ all day.”

About GroundFlights
GroundFlights is Your Premier Source for Executive Transportation and Maximized Productivity.

When traveling throughout the state of Florida, utilize GroundFlights on-demand, door-to-door Mobile Executive Office (MEO) service. Our MEOs are specially constructed and technologically advanced Lincoln Navigator SUVs (and coming soon, Mercedes-Benz Sprinter Vans) with all of the amenities expected of an executive office suite and driven by a trained and certified GroundPilot.

At GroundFlights, our goals are to alleviate your stress and maximize your productivity while you are traveling on business. Our services provide business travelers the freedom and control to travel in a way never seen before. We provide the comfort, attentiveness, safety and exclusivity of a private jet at a fraction of the cost.

If you are traveling five hours or less or 300 miles or less (each way) within the state of Florida, we can get you to your destination faster, and oftentimes cheaper, while keeping you fully connected and productive and alleviating the stresses normally associated with business travel.

For more information, contact Thomas Duffy of GroundFlights, Inc. at 407.809.4500 or thomas@GroundFlights.com.

About Tel-Tron
Tel-Tron Technologies Corporation, a technology leader in the business of aging, helps senior living operators run a better business by improving resident lifestyle, optimizing staff performance, and lowering operating costs.

By blending next-generation emergency call system and communications technologies with specialty expertise, Tel-Tron enables senior living companies to achieve the outcomes that are critical to their success, and provide peace of mind for their residents and their residents’ families.

Tel-Tron's website is http://www.tel-tron.com.

John Crossman, Rich Crotty to Unveil Future of Central Florida Economy on Oct. 6

ORLANDO, Fla. -- Former Orange County Mayor Rich Crotty will unveil the future of metro Orlando and Central Florida at an Oct. 6 discussion with Jody Barry of Florida Hospital and Craig Ustler of Ustler Development, Inc. moderated by John Crossman, president of Crossman & Company.

Crotty serves as executive vice president of Crossman and Company.

“The Orlando metro community has some exciting news ahead and we plan to lay it all out,” said Crossman. “The dynamics that are driving growth in the Orlando metro area are creating opportunities for the entire region,” he said.

The panel discussion, hosted by the International Council of Shopping Centers (ICSC) at the Embassy Suites Hotel in Downtown Orlando from 5 to 7 p.m., will feature a Q & A session, Crossman said.

Admission is free and non-members are invited to attend.

About Crossman & Company:
Headquartered in Orlando, Florida, Crossman & Company is a commercial real estate brokerage firm that specializes in the retail industry. Currently their portfolio under leasing and/or management exceeds 150 shopping centers throughout the Southeast U.S. Founded in 1990, Crossman & Company focuses solely on landlord representation and serves clients including Publix, PREIT, and GE. Please visit www.crossmanco.com, or call 407-423-5400 for more information.

Melrose-Sovereign Companies Launches Intern Program

ORLANDO, Fla. --- Melrose-Sovereign Companies which ranks as one of Florida’s most active homeowner and condominium association management firms, has launched an intern program to expose entry level student candidates to the intricacies of neighborhood management.

Jack Hanson, LCAM, co-founder and partner of Melrose-Sovereign Companies with Ellen Lumpkin, LCAM, said marketing manager Michael Gonzalez will head the program.

“Our internship program is designed to provide a good working knowledge of a wide range of job-specific skills, including search engine optimization (SEO) techniques and strategies, social networking and online marketing skills, expertise in verbal communication through recorded videos and interviews of Melrose-Sovereign executives and keyword research,” Gonzalez said.

Gonzalez said workplace skills gained through the Melrose-Sovereign internship program are immediately transferable to other companies.

“Knowing how to make your web page rank well is critical because every day billions of people begin their searches with an online search engine,” Gonzalez explained. “This holds true whether your company is engaged in community management or alternative energy technology,” he said.

“The power of social networking sites such as, Facebook, Twitter and LinkedIn is growing at astronomical rates. Knowing how these sites work and more importantly how to use them to grow a business will be key in gaining an edge over competitors,” he said.

Gonzalez said interns at Melrose-Sovereign will be expected to learn how to compose and edit press releases, manage social media accounts, record and post YouTube videos and network with Melrose-Sovereign executives.

“We’ve developed a pretty comprehensive program that mixes meaningful work with valuable skills development and an in-depth understanding of universal business processes,” Gonzalez said.

Headquartered in Orlando, Melrose-Sovereign Companies has eight offices throughout the state.

Cuhaci & Peterson Architects to design renovations to Corona Cigar Co. in Heathrow

ORLANDO, Fla. --- Cuhaci & Peterson Architects LLC, based in Orlando’s Baldwin Park, was recently awarded a contract to design renovations to the Corona Cigar Company at Colonial Town Center in Heathrow.

Lonnie Peterson, chairman at Cuhaci & Peterson Architects, said the facility is 2,000 square feet.

Oct. 5 is Deadline for Pragmatic Works Foundation’s Next Free IT Training and Job Placement Class

JACKSONVILLE, Fla. – The Pragmatic Works Foundation, a non-profit branch of Jacksonville-based Pragmatic Works, is accepting applications through Oct. 5 for an upcoming training and job-placement class.

The free session – scheduled for Oct. 24-28 – is designed for military personnel transitioning back to civilian life, those who have suffered a job loss, and others who are struggling and do not have the financial means to break into the Internet technology field, said Brian Knight, founder of Pragmatic Works.

“With thousands of soldiers returning from military service abroad and many companies cutting jobs, the foundation is trying to help jump start IT careers while filling a skill shortage in the industry,” he said.

In its fourth year, the Pragmatic Works Foundation’s classes offer technical training such as database administration, business intelligence and application development. The foundation recently added an optional second week of training to their curriculum.

In addition to the technological training the program provides, students in the program also are mentored on skills to help them master interviews and are given job placement services through an onsite recruiter.

“We’re passionate about changing the lives of the individuals going through the program by giving them a career path that will excite them and give them the maximum opportunity,” Knight said. “The veterans we typically see may have had a very technical job in the military but, when they try to transition those same skills to the civilian world hiring managers want more focused skills.”

Knight said the foundation looks for those who are “very passionate” about getting into the technology field, but can’t make the financial investments needed for training and hardware.

“Our goal is to provide candidates the opportunity to learn new technologies from industry experts,” he said. “We can teach them the technical aspects, but we can’t teach them the passion.”

Those interested in attending the session should complete a profile at www.pragmaticworks.com/foundation.

In addition to prospective students, the Foundation also is seeking businesses to serve as partners by providing jobs to those who complete the training program. Interested hiring managers can contact Pragmatic Works at foundation@pragmaticworks.com.

About Pragmatic Works: Pragmatic Works – a privately held technology company headquartered in Jacksonville – provides training, tools, and implementation services on the Microsoft business intelligence platform. Whether you are just getting started, or need full scale BI projects, Pragmatic Works is your source for SQL Server SSIS, SSAS, SSRS, and SharePoint. The company has additional sales office in Boston and a technology center in Atlanta. For details, please visit www.pragmaticworks.com.

Crossman & Company Names Commercial Industry Veteran John Zielinski Senior Vice President, to head Atlanta office

ATLANTA, Ga. / ORLANDO, Fla. --- Crossman & Company, the Orlando based commercial real estate firm that ranks as one of the largest retail leasing and management firms in the Southeast with over 16 million square feet of properties, is expanding its operations in Atlanta and the Southeast.

John Crossman, president of Crossman & Company, said commercial industry veteran John Zielinski, CCIM, has joined the firm as senior vice president and will head the firm’s Atlanta division. Crossman said Zielinski will direct all leasing and management services for Georgia, Alabama, Tennessee and South Carolina.

“We are thrilled to have John Zielinski as part of the team,” said Rich Crotty, executive vice president. Zielinski served as an executive with Publix Super Markets, Inc. for more than 15 years, Crossman said, and most recently as real estate manager for Publix’s Atlanta division, which, in addition to the Atlanta Metro area, includes Chattanooga, Knoxville and Greenville/Spartanburg, S.C.

Zielinski graduated from Bowling Green State University with a Bachelor of Science in Business Administration and earned an MBA from the University of South Florida. He is a licensed real estate broker and holds the CCIM designation.

A member of the International Council of Shopping Centers, Zielinski is a frequent panelist at conferences and seminars, and most recently served on the ICSC Retail Advisory Board.

About Crossman & Company
Headquartered in Orlando, Fla., Crossman & Company is a commercial real estate brokerage firm that specializes in the retail industry. Currently their portfolio under leasing and/or management exceeds 150 shopping centers throughout the Southeast US. Founded in 1990, Crossman & Company focuses solely on landlord representation and serves clients including Publix, PREIT, and GE. Please visit www.crossmanco.com, or call 407-423-5400 for more information.

Build a SeaGate Home in Palm Coast and Get the Lot for Free

PALM COAST – New homebuyers who select SeaGate Homes to build their house in Palm Coast are now getting a little something extra for free…the property!

SeaGate Homes – Flagler County’s largest homebuilder – currently is offering to build any of their floor plans on one of the many lots they have throughout the Palm Coast area, according to Michael Sawdai, SeaGate’s vice president of operations.

The 17-year-old, family-owned company, which builds homes from the $100s to more than $400,000, has designated several of the numerous lots it owns in Palm Coast for the promotion.

“We hope prospective homebuyers recognize not only the quality workmanship and the 15-year structural warranty offered in a SeaGate Home, but also the savings they now can receive by getting their lot free,” Sawdai said.

For more information about new models and floor plans by SeaGate Homes, please call 386-445-1616√ or visit SeaGateHomes.com.

About SeaGate Homes
SeaGate Homes, Flagler County’s largest homebuilder, is a 17-year-old, family-owned company with headquarters in Palm Coast. SeaGate builds quality homes at communities in St. Augustine, Palm Coast, Daytona Beach and Edgewater, as well as through their On-Your-Lot program in Volusia, Flagler and St. Johns counties. Prices range from the $100s to the $400s.

Tolaris Realty Group Names Sherrie Bavec Senior Vice President

Sanford, Fla. –Tolaris Realty Group, a real estate firm located at off SR 46 near Sanford in Seminole County has named Sherrie Bavec senior vice president of the company.

Rick Bavec, president of Tolaris Realty Group, said Sherrie Bavec has more than 10 years of real estate sales and management experience and over 25 years in corporate management.

Mattamy Homes Names Two New Home Sales Counselors for Jacksonville Region

JACKSONVILLE, Fla. – Mattamy Homes U.S. Group, the U.S. division of Canada’s largest home builder, recently appointed two New Home Sales Counselors in the Jacksonville region.

Donna Sadowski, sales manager for Mattamy Homes in the Jacksonville region, said John Binnie was named New Home Sales Counselor at King’s Trace, off Lewis Point Rd. in St. Augustine.

Binnie has eight years of experience in the new home industry, Soltis said. Binnie is a member of the Sales and Marketing Council of the Northeast Florida Builder’s Assn. and was formerly a sales associate with Mercedes Homes/Seda Construction in Jacksonville.

Andrea (Andie) Patton was also named a New Home Sales Counselor. She is a resident of Neptune Beach, and will be working out of Cedar Bay off North Main Street (Hwy. 17) in north Jacksonville.

Patton has 15 years of experience in New Home Sales and holds a BS in Interior Design from the University of Florida.

Sadowski said Patton is an affiliate member of the Northeast Florida Assn. of Realtors (NEFAR), the National Assn of Homebuilders (NAHB) and the Jacksonville Chamber of Commerce. She received a Certified Marketing Professional (CMP) designation from NAHB, and was also awarded the Certified Aging in Place Specialist (CAPS I&II) and E-Pro and Site Professional (CSP) certifications.

Visit www.mattamyhomes.com.

About Mattamy Homes:
Mattamy Homes, www.mattamyhomes.com, expanded into the U.S. in 2003 and is headquartered in Winter Park, Fla. with divisions in Jacksonville, Orlando, Phoenix, Minneapolis and Charlotte. The homebuilder, the largest and most active in Canada with annual revenues exceeding $1.3 billion, was ranked among the highest of all homebuilders in the greater Toronto and Ottawa areas in a nationwide customer satisfaction survey conducted by J.D. Power Associates.

ABD Development starts construction of two luxury model homes at Heritage Green at Providence

DAVENPORT, Fla. – ABD Development Company has started construction of two luxury model homes at Heritage Green at Providence, the luxury golf course community ABD is developing in the south Orlando region.

David Kohn, president of ABD Development Company, said the Portofino model home offers four bedrooms and three baths in 2,670 square feet of living space with a lanai and a two-car garage, priced from $360,000.

The two-story Courtyard II luxury model home offers four bedrooms, three-and-a-half baths and a loft in 2,700 square feet with a lanai and a two-car garage, priced from $370,000.

Kohn said both new model homes will open before the end of this year.

VOLUSIA LAW FIRM TO SPONSOR ANGEL FLIGHT POKER RUN BENEFIT OCT. 8

FLAGLER COUNTY, Fla. – The Port Orange-based law firm of Rue & Ziffra will sponsor the 4th annual Angel Flight Southeast Poker Run Oct. 8.

The event – held from 11 a.m. to 4 p.m. – will feature live music by Banditz, silent auctions, raffles and a free barbecue lunch. A highlight will be the attendance of celebrity guest motorcycle riders NASCAR legend Geoff Bodine, former Jets football player Matt Robinson, and TV’s The Life and Times of Grizzly Adams’ star Dan Haggerty.

Angel Flight Southeast is a Leesburg-based, non-profit organization of more than 650 volunteer pilots who use their own aircraft to provide transportation to medical facilities for those who are financially distressed or unable to travel on public transportation. The agency also coordinates missions involving organ transplants, clinical trials, chemotherapy, the relocation of abuse victims, and families receiving help from Ronald McDonald Houses or Shriners hospitals.

“We’re very proud to sponsor this annual event to help those who help so many others in need,” said Alan Ziffra, president of Rue & Ziffra.

Tickets for the scenic poker run are $10 each and include stops at Linda’s Landing in Bunnell, the Cheyenne Saloon in Palatka, Andersen’s Lodge in Welaka and 3 Bananas in Crescent City. Registration will be from 9:30 to 10:45 a.m. at the White Eagle Lounge, 5533 U.S. Highway 1 in Korona, (zip 32110) just south of Bunnell in Flagler County – Telephone 386-437-2341

For details on the ride, contact 850-206-6991 or 386-437-2341. For more information about Angel Flights, click on angelflightse.org.

About Rue & Ziffra:
Founded by John D. Rue and Allan L. Ziffra, the personal-injury law firm of Rue & Ziffra has served the Central Florida community for more than 25 years. The firm’s commitment to its profession and its clients has earned it a reputation as one of the top personal-injury law firms in Central Florida. Known for handling everything from automobile and motorcycle accidents to medical malpractice, wrongful death, and social security and disability cases, Rue & Ziffra has recovered millions of dollars for injured clients and their families. With a staff of nine attorneys, the firm maintains offices in Port Orange, Palm Coast and DeLand. For more information, visit www.rueziffra.com.

Ride Green Scooters Reports Big Increase in Sales of Fuel-Efficient Motor Scooters

WINTER PARK, Fla. – Ride Green Scooters on West Fairbanks Ave. in Winter Park reports a big jump in sales of fuel-efficient scooters in September.

“As of Sept. 19, we sold as many scooters as we did during the entire month of August,” said principal Ron Schwartz,

Schwartz said back-to-school buyers accounted for many of the new sales throughout summer as sales figures continued to increase, and they continued to increase after Labor Day.

“For two thirds of the world’s population, fuel efficient scooters are the most economical way to commute to work and school, Schwartz said.

Some scooters Ride Green sells log as much as 90 miles on a single gallon of gasoline, and Ride Green’s electric scooters get the equivalent of more than 110 mpg.

Ride Green also sells larger scooters that can cruise safely and comfortably at 60 miles per hour and can be driven on Interstate highways.

“We always have more than 25 new scooters in our showroom, and special orders are filled in a couple of days,” Schwartz said.