Thursday, October 6, 2011

Pasco County Healthcare Management Provider Completes Florida Economic Gardening Institute’s GrowFL Program

NEW PORT RICHEY, Fla. – Evolutions Healthcare Systems, a leading provider of group health PPO networks and health management solutions, recently participated in the Florida Economic Gardening Institute’s GrowFL program, which provided its employees with free assistance from local experts and numerous other services.

Founded in 1992 by Allen Cranford, Evolutions Healthcare Systems’ 25 employees develop innovative and competitive network and health plan solutions to better serve the needs of self-insured employers, insurance carriers and group health third-party administrators.

“Through the GrowFL program, we received a large amount of industry intelligence – including market research and competitive intelligence, prospective contact lists, and marketing recommendations via social media and web strategy – which we are still in the process of disseminating,” according to Constance Cranford, executive vice president of business development.

Cranford, wife of Allen Cranford, said the long-term benefits have yet to be determined, but “the opportunity to dialog with individuals outside of our sector has refreshed our perspective of our corporate position both internally and in the way we will be presenting ourselves in the market.”

Created in 2009 by the Florida Legislature, the GrowFL program is based at the University of Central Florida in Orlando. When selecting businesses to participate, members of the Florida Economic Gardening Institute sought companies with growth potential, according to Dr. Tom O’Neal, executive director of the Florida Economic Gardening Institute.

“Evolutions Healthcare was a great candidate for the program because of its potential for continued growth,” said Dr. O’Neal, who also is associate vice president for the University of Central Florida’s Office of Research and Commercialization.

GrowFL supported Evolutions Healthcare Systems through a number of services, including access to market research and technology, strategy analysis, CEO roundtables and forums, database research and website and social network optimization.

As part of the designation, Constance Cranford received a scholarship to participate in regional CEO roundtable sessions.

“I feel that this will be an invaluable experience as this is the only opportunity I have as an owner to sit down with similar individuals and discuss issues that are relevant to all regardless of our business sector.”

About Evolutions Healthcare Systems:
Founded in 1992 by Allen Cranford, Evolutions Healthcare Systems offers substantial discounts and operational savings to self-insured employers, insurance carriers, and third-party administrators through a direct network of local, regional, and national hospitals, physicians and specialists. In addition to a network of health care professionals, Evolutions also provides a comprehensive suite of health-plan solutions and claims processing services. For more information about the company and its services, visit www.ehsppo.com.

About The Florida Economic Gardening Institute / GrowFL:
The Florida Economic Gardening Institute at the University of Central Florida was established in 2009. Initially funded by the Florida Legislature, the Institute has provided services via the State of Florida’s Economic Gardening Technical Assistance Pilot Program, known as GrowFL. With various partnerships throughout the state, including Orange County and the Florida High Tech Corridor Council, the Institute collaborates with statewide partners to support the growth of second-stage businesses through localized entrepreneurial ecosystems. Additional information is available at www.GrowFL.com.

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