Friday, August 30, 2013
Lennar eyes Orlando, Brevard markets for bigger share of growth as housing market recovers
ORLANDO, Fla., --- Central Florida, particularly the Orlando area and Brevard County, will play a big role in Lennar’s growth as the housing market recovers.
Mark Metheny, president of Lennar’s Central Florida division, said the home builder already ranks as the most active home builder in the Orlando region and Tampa Bay, and more is in store for the Orlando region, including the Clermont and Melbourne areas.
“We are actively seeking sites for new communities, and we are aggressively recruiting new home consultants throughout Central Florida and the Space Coast,” Metheny said.
Currently, Lennar is building single family villa and town homes in 23 communities in the Orlando region along with award-winning active adult communities in Melbourne and Clermont, resort vacation homes in the Kissimmee area and luxury homes priced from the mid-$300s at RedTail Golf Course community in Sorrento in Lake County.
Recently, Metheny promoted veteran home builder executive Don Lunko to land development manager in the Orlando region with a red hot to-do list that includes new phases at Emerson Park in Apopka and Heritage Hills in Clermont.
“Florida economic recovery is proceeding at a healthy rate and several factors, including pent-up demand, increased employment, and the steadily increasing wave of new retiring baby boomers will bolster new home sales throughout the region for the next decade,” Metheny said.
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