ORLANDO, Fla. --- Stirling Sotheby’s International Realty is offering a new incentive on the sale of 84 investor/builder home sites in three desirable Lake County communities: prepaid transportation and school impact fees.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said in addition to the lots being sharply discounted, pre-paid impact fees are also being offered as an unusual marketing incentive that will appeal to builders and investors.
“Transportation and school impact fees can total as much as $11,513 per home site and that can add dramatically to the cost of a new home,” Soderstrom said.
Altogether, Stirling Sotheby’s is marketing six finished home sites at Addison Place, located off Wolf Branch Rd. at Wolf Ridge Lane in Mount Dora; 58 finished home sites at Grand Island Oaks, located off S.R. 44 at Chain of Lakes Rd. in Grand Island; and 20 finished home sites at Sleepy Hollow, located south of S.R. 44 on Sleepy Hollow Rd. in Leesburg.
“All three established neighborhoods are in excellent locations, and these home sites represent an excellent private investment and even more valuable inventory for an established home builder,” said Troy Fletcher, the Stirling Sotheby’s International Realty agent representing the property.
Showcase Homes of Florida is the seller.
Fletcher said Stirling Sotheby’s International Realty is offering the finished home sites in bulk or by community.
“These home sites were initially offered with pricing that was discounted by 40 percent,” Soderstrom said. “The seller is now discounting the prices even further to make them available for immediate sale,” he said.
“I don’t know of another offering in the Leesburg Chain of Lakes region that promises a better deal for a home builder or an investor,” Fletcher said.
Visit http://www.stirlingsir.com/eflyers/agents/tfletcher/tf.html
About Stirling Sotheby’s International Realty:
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Showing posts with label Roger Soderstrom. Show all posts
Showing posts with label Roger Soderstrom. Show all posts
Wednesday, June 15, 2011
Tuesday, May 31, 2011
International, Out-of-State Home Buyers in Central Florida Finding Great Values that Locals Often Overlooked, Roger Soderstrom Says
ORLANDO, Fla. --- International and out-of-state home buyers in Florida are finding great values that local home buyers are overlooking, says one prominent realtor.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty in Orlando, said international and out-of-state home buyers tend to look at Florida housing opportunities with un unvarnished eye.
“Floridians have been so inundated with how bad the market is that they’re overlooking that our market has bottomed out, and all of the great values that are now out there,” Soderstrom said.
Outsiders, including buyers from overseas, are finding a lot of Central Florida property priced well below property back home, and much lower than prices they may have experienced two or three years ago in Florida,” he said.
Luxury home specialist Dan Natoli agrees.
“Many excellent Central Florida homes are substantially undervalued, and the opportunities here are tremendous,” Natoli said.
“Sometimes, it takes an outsider to see the obvious, and that’s what is happening here. Some of the very best values are going to newcomers, international vacation home buyers and second home buyers,” Natoli said.
Natoli said the supply of undervalued properties is declining.
“The pool of listed homes for sale overall is declining,” Natoli said. “Currently, less than 11,000 homes are listed for sale in Central Florida and that’s the lowest in more than six years,” he said.
Natoli said some homes are seeing multiple offers for the first time in years.
“Stirling Sotheby’s is very aggressive in marketing homes to buyers throughout the U.S. and around the world,” Natoli said.
“In many cases we are creating markets for luxury homes and waterfront properties that are significantly larger than the Central Florida region,” he said.
About Stirling Sotheby’s International Realty
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty in Orlando, said international and out-of-state home buyers tend to look at Florida housing opportunities with un unvarnished eye.
“Floridians have been so inundated with how bad the market is that they’re overlooking that our market has bottomed out, and all of the great values that are now out there,” Soderstrom said.
Outsiders, including buyers from overseas, are finding a lot of Central Florida property priced well below property back home, and much lower than prices they may have experienced two or three years ago in Florida,” he said.
Luxury home specialist Dan Natoli agrees.
“Many excellent Central Florida homes are substantially undervalued, and the opportunities here are tremendous,” Natoli said.
“Sometimes, it takes an outsider to see the obvious, and that’s what is happening here. Some of the very best values are going to newcomers, international vacation home buyers and second home buyers,” Natoli said.
Natoli said the supply of undervalued properties is declining.
“The pool of listed homes for sale overall is declining,” Natoli said. “Currently, less than 11,000 homes are listed for sale in Central Florida and that’s the lowest in more than six years,” he said.
Natoli said some homes are seeing multiple offers for the first time in years.
“Stirling Sotheby’s is very aggressive in marketing homes to buyers throughout the U.S. and around the world,” Natoli said.
“In many cases we are creating markets for luxury homes and waterfront properties that are significantly larger than the Central Florida region,” he said.
About Stirling Sotheby’s International Realty
Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com
Thursday, February 3, 2011
Stirling Sotheby’s Top Executive Says Housing Prices in Central Florida Stabilizing, Establishing a New Pricing Normal in The Market
ORLANDO - Central Florida’s housing slump may have bottomed out and housing prices are stabilizing, says one industry expert, though it may be some time before housing values begin to climb again.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty in Orlando, said Central Florida’s five-year market decline has left prices down 40-60 percent from the market high and many home sellers have held off placing their homes on the market hoping for a recovery.
“Pricing stabilization has taken a long time, and price increases won’t be realized until sometime in the future,” Soderstrom said. “Home sellers who are holding off waiting for better market conditions may miss out on the greatest buying opportunity if they are looking to purchase a new residence,” he said.
While sellers may realize a lower price than they might hope for, they also have the opportunity to acquire another residence for much less than they could before.
“The market is adjusting and today we are at the point where we have a new pricing normal,” Soderstrom explained.
“Real estate remains a neighborhood business. Some neighborhoods with homes less distressed are performing better than other neighborhoods. Property owners who are selling in today’s market and repurchasing are finding themselves in a win-win situation,” he added.
* * *
For more information contact: Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty 407-581-7890; rsoderstrom@stirlingSIR.com
About Stirling Sotheby’s International Realty: Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty in Orlando, said Central Florida’s five-year market decline has left prices down 40-60 percent from the market high and many home sellers have held off placing their homes on the market hoping for a recovery.
“Pricing stabilization has taken a long time, and price increases won’t be realized until sometime in the future,” Soderstrom said. “Home sellers who are holding off waiting for better market conditions may miss out on the greatest buying opportunity if they are looking to purchase a new residence,” he said.
While sellers may realize a lower price than they might hope for, they also have the opportunity to acquire another residence for much less than they could before.
“The market is adjusting and today we are at the point where we have a new pricing normal,” Soderstrom explained.
“Real estate remains a neighborhood business. Some neighborhoods with homes less distressed are performing better than other neighborhoods. Property owners who are selling in today’s market and repurchasing are finding themselves in a win-win situation,” he added.
* * *
For more information contact: Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty 407-581-7890; rsoderstrom@stirlingSIR.com
About Stirling Sotheby’s International Realty: Stirling Sotheby’s International Realty is affiliated with Sotheby’s International Realty, the largest luxury real estate brand in the world. Stirling Sotheby’s exclusive services include luxury residential, new homes, commercial, property management, in addition to supporting builders, developers, lenders, and asset managers. The company operates three performance zones which serve all of Central Florida. Visit www.StirlingSIR.com.
Saturday, March 7, 2009
President Obama’s Housing Recovery Plan deserves a chance to Succeed---and it might, says leading Realtor Roger Soderstrom
President Obama’s Housing Recovery Plan deserves a chance to Succeed---and it might, says leading Realtor Roger Soderstrom
ORLANDO, Fla. - President Obama’s recently announced housing recovery plan may succeed in stabilizing the U.S. housing market and re-energizing the home building industry, says one of Central Florida’s leading real estate analysts.
Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, one of the area’s largest real estate companies, said he thinks Americans may be surprised at how quickly the housing market returns.
“We won’t ever see a return to 2005 levels of activity,” Soderstrom cautioned. “That was a once-in-a-lifetime phenomenon and we’re paying for it now,” he said.
But, Soderstrom said, both housing values and new home construction are likely to see upswings as a result of President Obama’s recovery plan. And the whole world is waiting for it.
“Housing is the key to U.S. economic recovery and the U.S. is the lynchpin of the global economy,” Soderstrom said. “We have extensive contacts with international investors and vacation home buyers awaiting the U.S. recovery so they can get back into the market here,” he said.
President Obama announced plans to allocate $75 billion in TARP funds to help lenders modify distressed mortgage loans.
“That’s a good first step,” Soderstrom said. “If it is applied conscientiously it could prove a major shot in the arm for the housing market by encouraging home owners when they need it,” he said.
An additional $200 billion---from funding previously authorized by Congress---will spur Fannie Mae and Freddie Mac to move in the same direction.
“By any measure, $275 billion is a substantial effort,” Soderstrom said.
“Past policies---in the context of all the other financial shortfalls---have been disastrous and the sooner we can refocus on sound business policies that include both public and private sectors, the sooner we will encourage Americans to renew their faith in American real estate as a sound investment for the future,” Soderstrom said.
The key, Soderstrom said, will be to reshape the housing industry as a secure long-term investment.
“We shouldn’t look at housing as an investment commodity to earn short-term profits,” Soderstrom said. “That’s an abuse of the system and it’s the reason we’re in this mess.”
“For more than half a century, American real estate has stood as the most reliable long-term security a family could invest in,” Soderstrom said. “That’s what’s made this country such a financial powerhouse, and that’s what will lead the world economic recovery in the years ahead,” he added.
For more information contact
Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty 407-588-1260
Larry Vershel or Beth Payan, Larry Vershel Communications 407-644-4142
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