Tuesday, November 19, 2013

Candace Crowe Design to Provide Specialized Marketing Services for Beverly Hills Plastic Surgeon, TV Star

ORLANDO, Fla. --- Candace Crowe Design, which provides technology-based marketing services to plastic and reconstructive surgery practices throughout the U.S., earned a contract to provide specialized services to Beverly Hills plastic surgery practice Nassif MD and its Medical Director Paul S. Nassif, M.D., a board-certified facial plastic surgeon. Candace Crowe, President and Creative Director at Candace Crowe Design, said Dr. Nassif has appeared on such programs as the Real Housewives of Beverly Hills and Dr. 90210, and is developing a new television series that focuses on revision surgery. Candace Crowe Design earned a contract to provide Nassif MD with a new content management system (CMS) to help doctors provide their patients an immersive, multi-channel educational experience. Nassif MD surgeons can use the REVENEZ 1 CMS software to maintain its digital content, such as before and after images, along with educational videos, services and patient reviews from a single dashboard. “I chose REVENEZ 1 because of the way my before and after photos and the educational videos look when displayed on the iPad, my website and my Facebook page. Increased patient understanding is a benefit that promotes much-appreciated better ratings,” Dr. Nassif explained. “Seamless integration into existing websites, and through unique page tabs on the client's Facebook page creates additional opportunities for lead generation,” Crowe said. “If a practice can increase their booking percentage by even just 5%, it makes a huge difference in profitability,” said Dr. Nassif. REVENEZ 1 can also display interactive content on large wall-mounted touch screens such as the HP TouchSmart, Crowe said. “The program is very polished, and doctors need to know about it,” said Dr. Nassif. Candace Crowe Design is a client company with the UCF Business Incubation Program at the Central Florida Research Park in East Orange County.

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